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Sitting Bull to Phil Jackson, cattle to prairie dogs, knoefla to lefse. North Dakota's legacy includes many strange stories of eccentric towns, war heroes, and various colorful characters. Hear all about them on Dakota Datebook, your daily dose of North Dakota history. Dakota Datebook is made in partnership with the State Historical Society of North Dakota, and funded by Humanities North Dakota, a nonprofit, independent state partner of the National Endowment for the Humanities. Any views, f ...
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The Current Podcast returns for another season of insights and inspiration from leaders at the world’s most influential brands. Editors and co-hosts Damian Fowler and Ilyse Liffreing uncover candid stories from these executives on everything from how they landed their roles to moments of redemption to innovations they're excited about and more. New episodes are released every Wednesday.
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In this podcast series, we sit down and talk to Recruiters who have all paved their own way, and have arrived at (or are well on their way to) their chosen career destination. And we hear from them why they made the choices they made, and how those choices impacted their Recruitment careers. Through honest discussion, we hope you can learn from their successes and failures, as you start, or continue, your own “Recruitment Journey”.
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The University of North Dakota's 1912 Dacotah yearbook reported that president Edward Robertson of Wesley College envisioned Sayre Hall, the men’s dormitory, as a place “where tossing, stretching, room stacking, and other relics of barbarism intended to strike terror into freshmen … would have no place, for the founder had high ideals.” The yearboo…
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Beginning in a field near Wing, Apple Creek meanders 65 miles before flowing into the Missouri River near the University of Mary in Bismarck. In 1885, residents considered the creek a recreational spot, although it could often be dangerous. Some declared that crossing the Apple Creek bridge after dark, or with a shy team of horses by daylight could…
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In June 1917, fourteen steamships and three Navy transports gathered in New York Harbor. They were accompanied by four cruisers, thirteen destroyers, two armed yachts, and two fuel tankers. By the end of the month, the flotilla had reached France, delivering fourteen thousand fresh American troops to join the Allied forces in World War I.…
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United recently launched Kinective Media, the airline industry’s first media network. Its first-party data could change the future of people’s travel experiences. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. [00:00:00] Damian: I'm Damian Fowler and welcome to this edition of the cu…
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Ever since the establishment of the Minot Air Force Base and the Grand Forks Air Force Base in 1957, North Dakota has been considered a potential target for enemy nuclear weapons. This knowledge created anxiety among some of North Dakota’s citizens. One response has been to build fallout shelters in backyards or basements.…
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Frank O’Brien was born in 1892 in Fargo. At 18, he began working at the Fargo Mercantile Company, a wholesale grocer. Like many young men of his time, Frank was drafted after the United States declared war on Germany in 1917. He was among the first draftees from Fargo and was inducted in September 1917. After arriving at Camp Dodge, Iowa, Frank wro…
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Wayfair Head of Brand Marketing Kara O’Brien joins The Current Podcast to discuss blending the in-store and digital shopping experience. Please note, this transcript may contain minor inconsistencies compared to the episode audio. [00:00:00] Damian: I'm Damian [00:00:00] Ilyse: I'm Ilyse Liffreing [00:00:02] Ilyse: And welcome to this edition of Th…
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The Homestead Act of 1862 placed land in the hands of men and women willing to work hard to realize their American dream. Any qualified person who lived on the claim for five years and improved it could claim 160 acres for a small filing fee. The Act applied to "any person," meaning women and freed slaves were eligible. At the end of five years, th…
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On September 17, 1787, one hundred and two years before statehood, the North Dakota area was part of British and Spanish territories. The United States Constitution was signed in Philadelphia, marking the beginning of the ratification process. Called Constitution Day, the anniversary would be commemorated by North Dakota governors, well before it w…
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Parbinder Dhariwal, VP and GM of CVS Media Exchange, discusses CVS’s self-service advertising offering and the future of DEI initiatives in retail media. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. [00:00:00] Ilyse: I'm Ilyse Liffreing. [00:00:01] Damian: I'm Damian Fowler. [00:00…
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Durum wheat was imported from Russia and first cultivated in North Dakota in the 1890s. The North Dakota Experimental Station recognized the benefits of durum and encouraged farmers to plant more of it. Durum wheat yields more bushels per acre and is more resistant to drought compared to other types. It’s also the hardest of all wheats, which means…
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On this date in 1971, the University of North Dakota's student newspaper, The Dakota Student, reported on remarks made by visiting speaker Lucy Komisar at the Memorial Union the previous day. Komisar, now a political radical, feminist, theater critic, and author known for her praise of Julian Assange, was in 1971 serving as the vice president for p…
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In the early 1900s, Frank Slatky served as one of Minot’s street commissioners. Some of the details of his job were noted in local reports. He initiated a night patrol to check the town’s electric lights and ensure they were working properly. During flooding, he helped construct a passageway across the Mouse River. An article in the Ward County Ind…
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When the North Dakota Agricultural College opened, the need for a quality academic library became apparent. In 1904, NDAC President John Worst wrote to philanthropist Andrew Carnegie and asked if he would build a library on the campus. Carnegie donated $17,400 dollars. Worst raised another $4,500 dollars and the library was underway.…
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On July 15, 1864, Captain James Fisk led ninety-seven wagons out of Fort Ridgley, Minnesota, bound for the gold fields of Montana. Fisk planned to avoid the most dangerous territory by following a shorter, unmapped and untried route. Unfortunately, he failed to consider the increased hostility on the part of indigenous tribes in the wake of the US-…
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Mark Penn, the chairman and CEO of Stagwell Inc., reflects on his extraordinary career, driven by his passion for politics and marketing, and offers insights on why this is a good year for marketers. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. [00:00:00] Damian: I'm Damian Fowler.…
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In the 1950s and 60s, as environmental concerns grew in the United States, there was increasing recognition that the National Park and National Forest systems were inadequate to safeguard wilderness areas from commercial interests. Conservationists, alarmed by the encroachment on these natural spaces, lobbied Congress for more robust protections. T…
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Polaris’ Chief Customer Growth Officer talks with The Current Podcast about how many of the company’s customers are multicultural and have preferred style over performance. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. [00:00:59] Damian: I'm [00:01:00] Damian ​Fowler. [00:01:05] Ily…
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Foxtel Media CEO Mark Frain dishes on how the customer and advertising experience are shifting amid the proliferation of streaming. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. [00:00:00] Damian: I'm Damien Fowler. [00:00:01] Ilyse: And I'm Ilyse Liffreing. [00:00:02] Damian: And w…
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Chief Marketing Officer Kory Marchisotto joins The Current Podcast to discuss why the makeup brand e.l.f. Beauty decided to air a Super Bowl ad, and why other female-driven brands are missing out. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. [00:00:00] Damian: I'm Damian Fowler. [0…
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ADT’s EVP and CMO DeLu Jackson joins The Current Podcast to discuss how the company’s partnership with Major League Baseball’s Miami Marlins reinforces the impact of live sports. Jackson also touches on why the marketing funnel isn’t so much a funnel anymore as it is an “infinity loop.” Episode Transcript Please note, this transcript may contain mi…
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Crunch Fitness' CMO, Chad Waetzig joins The Current Podcast to explore how Crunch is developing their on-demand workout streaming app, how they're leaning into performance marketing versus brand-building and why digital media is the best way to reach its gymgoers. Episode Transcript Please note, this transcript may contain minor inconsistencies com…
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Intuit's Dave Raggio shares why SMB MediaLabs doesn’t own inventory, how it prioritizes privacy for its customers, and the reason consumer and CPG brands are turning to Intuit’s data. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. [00:00:00] Damian: I'm Damian Fowler. [00:00:01] Ilys…
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Las Vegas Raiders’ SVP of Marketing Kristen Banks joins The Current Podcast to discuss the importance of balancing old and new fan bases alike, and not just in Las Vegas. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. [00:00:00] Damian: I'm Damian[00:00:01] Illyse: And I'm Ilyse Liff…
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NBCUniversal’s ad president talks upfronts, strategic audiences, brand storytelling, and the Paris Olympics. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. [00:00:00] Damian: I'm damian Fowler. [00:00:01] Ilyse: And I'm Eileen Sliffering. [00:00:02] Damian: Welcome to this edition of…
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Hearst Newspaper's Vice President of Programmatic, Mike Irenski, joins The Current Podcast to explore the value of local journalism and what advertisers need to know about it. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. [00:00:00] Damian: I'm Damian Fowler. And Ilyse: I'm Ilyse Li…
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Ford’s chief futurist joins The Current Podcast to discuss how preparing for the future is imperative for marketing. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. [00:00:00] Damian: I'm Damian Fowler. [00:00:01] Ilyse: And I'm Ilyse Liffreing. [00:00:02] Damian: And welcome to Seaso…
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Major League Soccer’s VP of Brand Marketing, Jesse Perl, joins The Current Podcast to discuss how young people are growing more interested in soccer, the league’s deal with Apple TV+, and the importance of building local support for MLS teams. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode …
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Now firmly entrenched in Americans’ shopping habits, Instacart is eyeing the growing retail media space. Laura Jones, CMO of Instacart, joins The Current Podcast to share the strategy behind the company’s tie-ups with Peacock and Roku and how she’s reaching shoppers by framing them as the COOs of their households. Episode Transcript Please note, th…
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BBDO created the iconic Snickers “You’re Not You When You’re Hungry” campaign. The agency’s President and CEO, Andrew Robertson, breaks down the power of humor. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. Damian: (00:01) I'm Damian Fowler. Ilyse: (00:02) And I'm Ilyse Liffreing. D…
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As the presidential race picks up momentum, The Current Podcast explores what a political campaigner and a CPG brand marketer can learn from each other. Kyle Yadon-Smith, (the head of digital for the National Republican Senatorial Committee), and Vinny Rinaldi, (the head of media and analytics for The Hershey Company), get candid about marketing po…
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Barbara Shipley, senior VP of brand integration at AARP, discusses on The Current Podcast the risk of perpetuating myths associated with older generations. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. DAMIAN (00:01): I'm Damian Fowler. ILYSE (00:02): And I'm Ilyse Liffreing. DAMIAN…
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Booking.com’s Chief Marketing Officer, Arjan Dijk, joins The Current Podcast to touch on the post-pandemic travel boom and how data supports the company’s omnichannel strategy, saying that 30 percent of his marketing team are “hardcore data scientists.” Episode Transcript Please note, this transcript may contain minor inconsistencies compared to th…
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Fresh off pandemic fame, Moderna wants consumers to know how it’s applying mRNA technology to reimagine health and wellness. Among other strategies, the company is leaning into sports and music to reach consumers when they’re likely to be most receptive. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to t…
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As a 102-year-old brand, White Castle has become a niche part of culture, from the “Harold & Kumar Go to White Castle” movie to people getting married at the restaurant. Jamie Richardson, VP of marketing and public relations, discusses maintaining the White Castle brand as a pop culture icon. Episode Transcript Please note, this transcript may cont…
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Weinstein shares why data and technology are crucial to Hilton’s customers’ experience, the creative philosophy for the hotel’s recent campaign with Paris Hilton, and marketing against home-sharing companies. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. Damian: (00:01) I'm Damian F…
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The chief marketing officer of the free ad-supported television (FAST) platform breaks down the maturation of the free-streaming space, Tubi going for an entire brand refresh, and growing the brand past its “teenage-acne phase.” Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. Damian F…
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Activision Blizzard's Jonathan Stringfield on how advertisers can attach themselves to gamers' loyalty to specific franchises and how to find community in gaming. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. DAMIAN (00:01): I'm Damian Fowler. ILYSE (00:02): And I'm Ilyse Liffreing.…
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What’s is it like to join a company as one of their very first employees, then go on a 17 year journey with them through GFCs, recessions, pandemics, sale of the business, highs, lows and everything in between?And how does it shape you as a professional?Well, we ask these questions (and more) of the wonderful Sandra Rowlingson from Bluefin Resource…
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State Farm’s Head of Marketing, Alyson Griffin, breaks down making the company’s iconic jingle a bigger deal next year and diving more into retail media. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. Damian Fowler: (00:01) I'm Damien Fowler. And Ilyse Liffreing: (00:02) I'm EIS Lfr.…
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For most Recruiters, it’s a giant leap of faith to start one recruitment firm… Let alone three or four! But this is exactly what serial recruitment entrepreneur David “DJ” Jackson has done over his his 20+ year recruitment career. (And that’s not including the ones that maybe haven’t been so successful!) Dave doesn’t like the word “entrepreneur”. H…
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The NFL’s Marissa Solis on the Taylor Swift effect, expanding globally, and the powerful messaging coming for the Super Bowl. Episode Transcript Please note, this transcript may contain minor inconsistencies compared to the episode audio. Damian Fowler: (00:01) I'm Damian Fowler. Ilyse Liffreing: (00:02) And I'm Ilyse Liffreing. And Damian Fowler: …
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How many of us can truly say they’ve made Recruitment work for them?Well, this man certainly can!Swapping the illuminations of Blackpool for the palm trees of Miami, James Ward has had a glittering career in the industry that we call “Recruitment”. From top billing contract Recruiter at the SThree Group, to international Rec2Rec, Wardy has seen it …
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