show episodes
 
T
The Crockpot

1
The Crockpot

James Carbary: Christian | Entrepreneur | Swedish Fish Addict

Unsubscribe
Unsubscribe
Monthly
 
Success doesn't come from microwaves. Success is slow-roasted.Since success is born in the crockpot, I decided to document my journey to achieve it. This podcast shares the wins, the losses, and the things I'm learning every day on my path to success.
 
P
Plant Better

1
Plant Better

James Carbary, Kenneth Ortiz

Unsubscribe
Unsubscribe
Monthly
 
Plant Better is a podcast dedicated to helping church planters launch and lead Gospel-centered and life-giving churches. James and Kenny interview church planters about specific topics directly related to church planting. From fundraising and preaching to productivity hacks and volunteer recruitment, Plant Better covers it all. Whether you're planting on your own or you're a part of a church planting network (like Acts 29, ARC, Calvary Chapel, or Sovereign Grace), you'll get fresh perspectiv ...
 
T
Tick Tock

1
Tick Tock

Sean Blackburn, James Carbary: Content Marketing Experts | Startup Junkies | Sweet Fish Media Ambassadors

Unsubscribe
Unsubscribe
Monthly
 
A podcast dedicated to sharing time-saving tools with busy entrepreneurs and marketers We get it. Whether you're a business owner or a marketing professional, you don't have time to research the myriad of apps, web tools, and software that can help save you time and money. Follow along with James and Sean as they bring you honest, unfiltered thoughts and reviews of the resources you should be using. Three episodes drop each week, and they're always super-quick...so you can learn what you nee ...
 
This series was inspired by seeing firsthand the need for sales knowledge in the startup community – brilliant minds who could create anything but did not know how to find clients or sell their services. The goal of this event and these videos is for listeners to authentically receive process design, tools used, and tips on what works to successfully grow revenue and therefore, grow businesses. This series is for entrepreneurs, small businesses, intraprenuers, solopreneurs, nerds, creators, ...
 
Compelling stories change the world. Stories connect us, personally and in business. At our core, we’re all storytellers and we crave story to make sense of our worlds. Our mission at The Storytellers Network is to bring the craft of story to the masses and inspire you. Whether you're in marketing or sales, you're an entrepreneur or you're developing your own personal brand, telling your story effectively can make the difference between celebrating an anniversary and collecting unemployment. ...
 
Loading …
show series
 
James Carbary is the Founder of Sweet Fish Media, a podcast agency for B2B marketing teams. To be a great B2B podcast interviewer, James advises taking a journalist approach, doing an offline pre interview, and asking POV discovery questions. Podcasting is a super versatile way to make friends, start business relationships, and drive pipeline and r…
 
Matthew Desrosiers is the newly hired Director of Content Marketing at Uberflip, a content experience platform that empowers marketing and sales teams to make relevant and engaging content. Matthew says the link between journalism and B2B marketing is natural curiosity. You don’t need to be an expert in a subject to write about or market it. Brett …
 
In this episode, Dan Sanchez talks with Sam Moss, the co-founder of 1Click Agency about the difference between brand, branding, and what it takes to see success. Sam Moss takes the position that branding includes creating the logo, website, colors, and swag. Dan Sanchez takes the position that branding is identifying beliefs that make you weird, me…
 
Brett adds another quality to the growing list of what makes a modern-day marketer, the foresight to focus on quality over quantity. He also announces his new e-book, The Modern Day Marketers Guide to Turning Down Volume Game and Turning Up Quality Content, and calls out the many collaborators involved. 0:00 Intro 3:02 Mistakes in demand generation…
 
In this Episode, Benji sits down with Rita Richa, producer at Sweet Fish to break down the much-needed move away from transactional copy. If you find your copy feeling stale, robotic, or just plain boring Rita provides the spice you need to find your voice and start producing transformational content. We discuss several strategies for better writin…
 
Brett and Jonathan agree that modern-day marketers are community-driven. Luckily, that doesn’t mean having to build a community from scratch; it’s about finding awesome communities that already exist and getting involved in a meaningful way. The Juice has made themselves a part of many of these groups, including Superpath. Why scuba dive in a pool,…
 
In this episode, Dan Sanchez talks with Joe Pulizzi is the founder of The Tilt, the Content Marketing Institute, and is the author of Content Inc. Joe discusses the current state of owned media and content marketing within B2B and dive into his next venture with the Tilt where he is experimenting with branded crypto currency as a means of creating …
 
In this episode, Olivia Hurley talks with Aaron Cort, COO at Clickup about creating an evergreen brand that can match the pace of innovation. Olivia & Aaron discuss the dos and do nots of branding, the importance of marketing that is both evergreen yet ever evolving, and how to understand the context of where your marketing hits potential buyers.…
 
The conversation on modern-day marketers continues, with Jonathan and Brett discussing content distribution. Modern-day marketers shouldn’t create new content, without ensuring that what they’ve already published is reaching the right audience. The Juice improves the discoverability of content that already exists. 0:00 Intro 1:46 Episodic content 4…
 
Janet Choi is the Head of Content at Clearbit, a B2B data growth platform. Brett and Janet discuss the role of the content marketer, the difference between long-term and short-term/direct response marketing, and what makes content engaging. 1:16 Conversation with Janet 2:13 Clearbit 3:08 Cross-functional work 5:00 Short term/direct response marketi…
 
In seasons past, we interviewed fellow sales experts but realized we were focusing too much on the solve, and not the problem. So.. we listened to your feedback & committed to dedicating this season to helping REAL business leaders overcome REAL issues they are facing today. With that, this Month's guest is a superstar in the Twin Cities business c…
 
In this episode, Dan Sanchez talks with Benji Block, the newest addition the Sweetfish Team and now Host of B2B Growth. We discuss the "30/30/30 Plan". How can 30 books, 30 interviews, and 30 blog posts propel your thought leadership and career? We're looking forward to exciting days ahead for the show and all the practitioners we will be highlight…
 
In this episode, Dan Sanchez talks with Kacy Maxwell who is an Executive Director of Marketing at Ramsey Solutions about a recent migration of all their websites into a single mega site. This is an episode that covers branding, SEO, domains, urls, and all the marketing tactics that come with them. Taking 18 websites and brands down to one required …
 
Transparency is an important quality of the modern-day marketer. Brett and Jonathan discuss how being honest and open about both their successes and failures has sped the rate of growth at The Juice. Being transparent builds reciprocity and trust in the community. 2:16 Conversation with JG 5:34 Building in public 7:24 Being open about the process 9…
 
Abby Borden is the VP of Marketing at Lexer, a Customer Data and Experience Platform that helps retailers better understand their customers. Abby and Brett discuss her career path from Customer Success to the VP of marketing. A truly great customer experience can lead to advocacy. 1:04 Conversation with Abby 3:00 Who is Lexer 4:15 Role in Customer …
 
In this episode, Dan Sanchez talks with Gaetano DiNardi who is the former Head of Growth and Demand Gen at Nextiva about the status and future of paid, owned, and earned media for B2B marketing teams. The last ten years have great for paid media, but is it still in its heyday? Are we transitioning to something else or moving away from paid media al…
 
In this episode, Dan Sanchez talks with Ethan Beute who is the Chief Evangelist at BombBomb about the launch of his new book, Human Centered Communication. Learn why digital pollution is hurting others and your bottom line and how to evaluate your campaigns. Buy a copy of his book here.By Sweet Fish
 
Freshly back from paternity leave, Brett is reflecting on the traits of a modern-day marketer. Part of marketing is storytelling. In this story, the modern-day marketer is the hero and the villain is outdated, SEO-crazed, gated, and manipulative marketing tactics. 0:00 Intro 0:10 Paternity leave 3:10 Real Marketers Podcast 6:10 Modern-day Marketer …
 
Araminta Robertson is a FinTech Content Marketer at Mint Studios and the host of Market like a FinTech Podcast. Her approach to content marketing is becoming an expert in a field she genuinely likes. Brett and Araminta discuss the puzzling lack of marketers in the FinTech space, her three pillars, and connecting with fellow marketers. 0:00 Intro 0:…
 
In this episode, Dan Sanchez talks with Chris Walker at Refine Labs about the state of paid, owned, and earned media across B2B companies as well as how to properly leverage each to grow. What you'll learn: Why you shouldn't pursue earned media and focus on owned instead. How to properly leverage paid with content and creative. Where to start with …
 
The fourth and final episode of the Modern-day Marketers Miniseries is about moving away from comarketing to community building. Modern-day marketers, Jonathan and Brett knew that nurturing one to one to one relationships with like-minded individuals in the marketing field would be an invaluable step in getting The Juice off the ground. 0:00 Intro …
 
Devin Reed is the Head of Content Strategy at Gong, a revenue intelligence platform and one of the most popular B2B brands out there. Since transitioning from sales to content, Devin has created some of the best sales content on the internet. On this episode, Brett and Devin discuss domain expertise, brand tone, teams with diverse talent, and the s…
 
In this episode, Dan Sanchez talks with Claire Peña who is the VP of Marketing at Stream about hiring a team of influencers to become your evangelists. We cover: What they look for in an influencer Who foots the bill for the team How Stream helps them build their brands while they build Stream's. The outcomes of the program…
 
Loading …

Quick Reference Guide

Copyright 2021 | Sitemap | Privacy Policy | Terms of Service
Google login Twitter login Classic login