John Clarke From Private Practice Workshop public
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Private Practice Workshop

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Private Practice Workshop

John Clarke from Private Practice Workshop

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This podcast is the only resource you need to learn how to market and grow your business as a counselor, psychologist, or therapist in private practice. Hosted by John Clarke, a licensed psychotherapist, and private practice consultant, this show is packed with powerful and effective techniques that will allow you to build your practice into exactly what you want it to be. If you want targeted marketing advice from a private practitioner who knows what it takes to build a practice, then you' ...
 
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John teaches 9 essential vocabulary terms to help therapists in private practice with their financial literacy, including: Asset: anything tangible or intangible that is owned by the business. Or, anything that actively makes you money. Liability: anything that costs or could cost the business money. E.g., accounts payable, wages, taxes, etc. (argu…
 
John breaks down exactly how to choose your niche for your therapy private practice, including: 1. Why you should niche down in the first place 2. How to niche down 3. How to evaluate market opportunities 4. Types of niches 5. How to be both a generalist and a specialist` Apply for Business Made Human now: https://go.privatepracticeworkshop.com/joi…
 
John shares his biggest lessons from 2021 in private practice, business, and life in this solo episode. Lessons include: Take nothing for granted Mental health is the second pandemic (just starting) We are on the verge of a massive supply and demand crisis We have to stay agile Burnout is real Private practice is now, more than ever, about lifestyl…
 
SEO for Therapists Made Simple with Nick Fuller - Private Practice Marketing for Therapists and Counselors + Search Engine Optimization (SEO) for Therapists. SEO and website guru Nick Fuller from itherapy.com joins for an interview, covering topics including: 1. Keyword research 2. Keyword placement 3. Backlinking 4. Internal linking 5. Choosing a …
 
Annie Schuessler is a business coach and the host of the podcast Rebel Therapist® Podcast. With her Rebel Therapist®Programs, she helps therapists, healers and coaches make an impact beyond a traditional private practice. In this episode Elizabeth and Annie talk about How Annie found the "sweet spot" for her group program How to get beyond perfecti…
 
In this live Interview with Dr. Christie Kederian, Elizabeth and Christie discuss how to think outside the box when it comes to using your degree as a mental health professional and ways to set yourself up for success in a post-pandemic world as a therapist. Connect with Christie: Instagram: @thrivingtherapist (business coach account) @thedatedocto…
 
Group Practice Blues (Why Group Practice Owners Fail) In today's episode, John talks about being a private practice owner and why group practice owners fail. Apply to Business Made Human by May 18th, 2021: https://go.privatepracticeworkshop.com/business-made-human-spring-21 Steal our automated email funnel for FREE: http://www.privatepracticeworksh…
 
Elizabeth and Lily discuss all things marketing, branding, and getting clients while still in grad school on this episode of the Private Practice Workshop Podcast. Apply to the next round of the Business Made Human Mastermind: https://go.privatepracticeworkshop.com Connect with Lily: Therapy page: https://www.lilydawson.com/ Consulting for therapis…
 
John is talking with Brian Bosché today. Brian is an expert on purpose at work and a consultant who helps business leaders and companies (big and small) discover their exact purpose and leverage it for a real ROI. Join us on this episode where Brian and John discuss purpose, passion, and success. Apply for Business Made Human: https://go.privatepra…
 
Today Danielle Hayden is on the podcast. Danielle is a reformed corporate CFO (chief financial officer) who is on a mission to help rule-breaking female entrepreneurs understand their numbers so they can gain the confidence needed to create sustainable profits. Join us on this episode where Danielle and John discuss all things finances. Apply for B…
 
Today John interviews Kelly Fitzgerald. Kelly is the owner of Savvy Marketing Services. She offers marketing services for therapists. Specializing in optimizing private practice websites to get found on Google and outrank the competition. Listen to this episode to get all the secrets about SEO for therapists. Visit Kelly's Website: https://savvymar…
 
Patricia Young is a Highly Sensitive therapist (HSP), coach and podcaster. She teaches an online Course to help HSPs discover their superpowers and create meaningful and authentic connections. In this episode: What it means to be a highly sensitive person How Patricia went from therapist to coach How we are limited as therapists Why being real is s…
 
John sits down with brand expert, website designer, and copywriter Deana Ward of Simple and Soulful. Deana shares her wisdom around: Why Squarespace How to write copy that compels How to create your brand How to combine words with visuals The website design process ...and much, much more. https://www.simpleandsoulful.com/ Book: Everybody Writes by …
 
John sits down with internationally known marketing expert Eric Siu of the Marketing School podcast to talk all things business, marketing, and about some of the concepts Eric reveals in his new book, Leveling Up, including: Why every visionary needs a good integrator How the levels in business are like the levels in a video game How to know what l…
 
In this episode, John shares tips and pitfalls of hiring a virtual assistant for your therapy private practice. Included in this episode: 1. John's history with hiring VAs 2. Pitfalls to hiring and working with a VA 3. How to successfully hire and work with a VA 4. How to find a VA and how much to pay them Sign up for the Owner Dashboard Premium se…
 
John returns for a solo episode where he outlines the 8 biggest lessons he's learned in 2020, and how he plans to incorporate these lessons into 2021 and beyond. Lessons learned include: Hold your plans loosely Keep sight of the bigger mission Therapists are now more important than EVER before Care for yourself first so that you can care for others…
 
John offers a brief but high-impact solo episode where he breaks down the real reason why many group practice owners fail, and what we can do about it. Included in this episode: The coffee shop story The difference between small, medium, and large group practices Why you need to commit Why you need mission, vision, and values How to get help and av…
 
John welcomes entrepreneur and co-founder of Freshbooks Mike McDerment to talk about: How he went from accidental founder to over 24 million users The basics of value-based pricing Why people struggle to set their prices Why and how to charge what you’re worth ...and much, much more. Mike’s book: https://www.freshbooks.com/assets/other/Breaking-the…
 
John welcomes group practice owner and anti-racism consultant Nathalie Edmond to talk about: Overt and covert racism Surprising examples of White supremacy How becoming an anti-racist organization starts with you Steps to becoming an anti-racist organization Access to services Why the location of your practice matters ...and much, much more. www.dr…
 
John is back for a solo episode, talking about why NOW is our time as therapists and mental health professionals. Included in this episode: Anxiety, depression, addiction, domestic abuse, and suicide are on the rise. Stigma going down as needs go up. How accessibility to therapy is changing. Our new lives online. How therapy itself is changing. How…
 
Warning: this episode contains profanity. John sits down with San Francisco-based therapist and money expert Tiffany McLain for an open-ended dialogue about: Therapists and money Black Lives Matter The implications of sliding scale Diversity in private practice Examining your own privilege The privilege of being in private practice ...and much, muc…
 
In this episode, John sits down with Business Made Human mastermind member Dr. Tara Egan to talk about: How Tara went from school psychology to private practice + parent coaching How publishing books has helped grow Tara’s business Scaling through multiple streams of income Visit Dr. Tara Egan's website: https://www.charlotteparentcoaching.com If y…
 
In this episode, John shares five things he's done wrong and five things he's done right in business. He shares the lessons he's learned along the way, and how his vision about business has changed since he decided to become an entrepreneur in 2013. Get Our Free Email Funnel: www.privatepracticeworkshop.com/ck. What I have done wrong: Took on too m…
 
Steal our private practice email funnel for free at the link below: http://www.privatepracticeworkshop.com/ck Covered in this episode: Why you need an email list 3 functions of an email funnel: Collect leads To warm up leads To segment leads Steal our private practice email funnel for free at the link below http://www.privatepracticeworkshop.com/ck…
 
In this bonus episode, we revisit the top 2 downloaded episodes of all time of the Private Practice Workshop podcast. Hear from Allison Puryear of Abundance Practice Building on networking to grow your practice, and from Laura Long of Your Badass Therapy Practice on how to master your money. Grow Your Online Income Free Training: https://go.private…
 
John sits down with seasoned business coach Rich Allen to extract how Rich conceptualizes businesses using the unique metaphor of a bicycle. Also included in this episode: Rich’s story of growing up as 1 of 12 siblings Why Rich became a business coach Rich’s bicycle metaphor Why you have to have vision Why you have to know your “why” How to lead a …
 
In this solo episode, John breaks down in 6 easy steps, how to choose, validate, and build your new business idea such as an online course or membership site, etc. Steps included in this episode: Figure out your north star (money, meaning, etc.) Choose a painful and urgent problem Ask your audience what they want your help with Ask them how they wa…
 
John hits record for another solo, open-ended episode reflecting on what’s happened in the past 2 months and what therapists in private practice could expect for the months ahead. Get the free private practice email funnel: www.privatepracticeworkshop.com/ck Get the Fully Booked Owner Dashboard at https://privatepracticeworkshop.com/ Sign up for a …
 
Private practice owner Jeremy Mast chronicles his experience in growing a fully booked practice and then turning his clinical specialty of treating porn addiction into an online program that scales. Included in this episode: How Jeremy got fully booked Why Jeremy joined Business Made Human® What Jeremy learned in Course Creation Academy How Jeremy …
 
John lays out 6 easy steps to troubleshoot your private practice marketing, including: Set your targets (how many inquiries per week do you need? How long do clients stay on average?) Look at what you’re currently doing. Find what’s working, and what’s not. Double down on what’s working, cut out what’s not. Learn 2 platforms extremely well. Get off…
 
John sits down with group practice owner and private practice consultant Gordon Brewer for an open-ended dialogue about all things therapy and private practice. Included in this episode: Embracing our failures and setbacks Why you have to start with why Crafting your vision and mission Dealing with crises Finding your purpose Cultivating gratitude …
 
In this solo episode, John breaks down how to build a Business Made Human® in just 6 easy steps including: Start with why (your purpose statement) Establish an endpoint (your mission statement) Map out how you’ll get there (your vision statement) Establish your company values Set your ideal income Craft your ideal schedule around your ideal income …
 
In this solo episode, John breaks down exactly how to market your private practice the right way, in just 4 easy steps including: Know your audience Clarify your message (focus on benefits and outcomes) Get paid and organic Google traffic Grow and engage your email list Join Fully Booked by Friday, April 10 at 5 PM EST and get $3,432 in BONUSES: ht…
 
John sits down with expert digital marketer Matt Headland to talk through exactly how you should adjust your marketing for COVID-19/Coronavirus for your therapy private practice. COVID-19/Coronavirus Resource List: https://go.privatepracticeworkshop.com/covid-19-therapist-resource-list Free Course Creation Masterclass: https://go.privatepracticewor…
 
Therapists, we are facing a time of stress and uncertainty as it relates to running a private practice during this pandemic. The bad news is that this is surely to affect your business, if you haven’t already. The good news is that there are things you can to mitigate its effects and start planning for your upswing in the near future. Tune in to th…
 
John sits down with writer, LMFT, former group practice owner, and “simplicity strategist” Chrissy Bensen to talk all things: Why being real is so important to simplifying The carrot that you’re dangling over your head Isolation vs community The ugly effects of comparison How to simplify your life and business Why you need to “be seen” Why you need…
 
John sits down again with “sidekick”/co-host Matt Headland for another segment-based episode, where they cover: Private practice current events “Rate my homepage” live website critique Marketing hack Tech tip Quote to ponder Referenced in the show: https://www.joinmodernhealth.com/ https://www.creswellcounseling.com/ https://jeremymast.com/ Khalil …
 
In a completely new format, John is joined with “sidekick”/co-host Matt Headland for a segment-based episode where they cover: Private practice current events “Rate my homepage” live website critique Marketing hack Tech tip Quote to ponder And much more. Don’t miss this episode unlike any other! Referenced in the show: https://jeffersonstreetcounse…
 
John sits down with private practice owner and Fully Booked alumni Mike Becker to talk about his journey from full-time agency to full-time private practice. Included in this episode: Why Mike became a therapist Treating addiction in a private practice setting How niche is niche enough? Creating a practice for your clients, not for yourself Why con…
 
John sits down with professional copywriter Megan Kachigan to learn about her 5-step process to copywriting. Megan breaks down each step in an easy, accessible way, so that you can start implementing each step to improve your own copy. The 5 steps include: Hook Emotional connection Proof/objection handling Benefits Call to Action Visit Megan's Webs…
 
John sits down with addiction therapist Julia Murtha to talk about what we do in private practice when “life happens,” including: How to deal with illness How to practice real self-care How to communicate personal setbacks with clients How to plan financially Julia’s website: https://www.plantingseedsrecovery.com/ Sign up for a FREE trial of Spruce…
 
John sits down with 10-year veteran designer and agency owner Joana Galvao to talk all-things-design, including: The psychology of design The psychology of colors Why the order of things matters Why Steve Harvey read the Miss Universe winner card wrong How people make decisions And so much more. Check out Joana’s design team and offerings at: http:…
 
John sits down with long-time team member and Google guru Matt Headland to talk about what Google really wants, and how you can give it to them. Also included in this episode: common private practice therapist mistakes as it relates to websites and Google. Sign up for a FREE trial of Spruce’s HIPAA-compliant phone and communication system at www.sp…
 
Ever wondered what it’s like to be a podcaster as your full-time job? Look no further than this interview where John extracts from full-time Paris podcaster Oliver Gee what it really takes to grow an audience, monetize a podcast, leverage a platform like Patreon, and so much more. One of the few in-person episodes of this podcast (recorded in Olive…
 
John sits down with clinical psychologist and marketing wiz Dr. Connor McClenahan in the Los Angeles area to talk all things community vs isolation, scarcity vs abundance, how to rethink marketing, and much more. Sign up for a FREE trial of Spruce’s HIPAA-compliant phone and communication system at www.sprucehealth.com, and use the code PPW20 at ch…
 
In an episode quite different from all the others, John is interviewed by the full-time podcaster, an Australian in Paris, Oliver Gee from The Earful Tower. In this episode, John fields personal questions from Oliver (and a few listeners) about what really happens behind the scenes and what John’s daily life in Paris really looks like. John’s episo…
 
Join Course Creation Academy: www.privatepracticeworkshop.com/joincca In an episode slightly non-traditional for this show, John sits down with Certified Financial Planner to talk all things money, including: How Mark got out of 6-figures of debt Why Mark thinks traditional financial planning has completely failed How to choose a financial advisor …
 
Register now for the LIVE webinar November 22 on How to Create and Launch an Online Course to Generate Hundreds or Thousands of Extra Income Every Month: www.privatepracticeworkshop.com/launch In this solo episode, John offers a bit of inspiration/motivational coaching to everyone in order to help you deal with fear and anxiety as a therapist and b…
 
John shares what he learned and took away from attending Chris Ducker’s Youpreneur Summit in London for online entrepreneurs over this past weekend, including key lessons from speakers including Todd Herman, JJ Virgin, Lou Mongello, Hal Elrod, and more. Register now for the LIVE webinar November 22 on How to Create and Launch an Online Course to Ge…
 
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