show episodes
 
Master the best of what other people have already figured out so you can use their lessons in your life to create an unstoppable advantage. Shane Parrish is an entrepreneur and sought-after speaker. His newsletter (https://fs.blog/podcast) offers timeless insights you can use to change your life. In The Knowledge Project, Shane interviews people at the top of their game. Every episode is packed with hard-earned lessons that you can use in your life. Tune in to create an unstoppable advantage ...
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Helping bloggers, podcasters, and online business entrepreneurs grow their business! Host Pete McPherson chats with the world's TOP creators, including names like Seth Godin, Michelle Schroeder-Gardner, Neil Patel, Matt Mullenweg (creator of WordPress), John Lee Dumas, and way more.Topics include blogging (duh), SEO, affiliate marketing, podcasting, and monetization (especially digital products and FUNNELS!). ;)
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Matt Mullenweg, cofounder of WordPress and CEO of Automattic, embarks on a journey to understand the future of work. Having built his own company with no offices and more than 1,300 employees in 76 countries, speaking 95 different languages, Mullenweg examines the benefits and challenges of distributed work and recruiting talented people around the globe.
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The Hacking UI podcast is hosted by Sagi Shrieber and David Tintner, a designer and developer who are also both entrepreneurs, bloggers, productivity/time-hacking maniacs, and all around tech geeks. The first season of the podcast is titled ‘Scaling a Design Team’, in which they speak with design leaders from top notch companies like Facebook, Apple, Invision, and Intercom, to discuss various team structures, responsibilities, and workflows. After quitting their day jobs to work full time on ...
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The award winning Big Web Show features special guests and topics like web publishing, art direction, content strategy, typography, web technology, and more. It's everything web that matters. Hosted by Jeffrey Zeldman.
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show series
 
In this episode, Pete shares how he grew his second YouTube channel to 3 million views and over $150,000 in revenue, all without using social media or an email list. He dives into his niche choice, the unique strategies he employed, and the lessons learned along the way. Topics include video-first content, leveraging low-competition products, and e…
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What if people aren’t buying your product or service because their idea of what it does is wrong? In this episode, Shane asks April Dunford to reveal all her secrets about what makes good and bad product positioning, how a startup should differ in its communications from a big company, and the difference between B2B and B2C positioning. Dunford als…
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Brian Halligan, co-founder and former CEO of HubSpot, discusses the journey of leading a company from the startup phase to IPO. Halligan shares his personal and professional experiences, including a snowmobiling accident that altered his life trajectory, the importance of company culture, the nuances of hiring the right people, and the complication…
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Two things today: 1) The hidden benefits of podcasting (even in a saturated market!), and 2) My insanely simple podcast workflow. Whether you're a seasoned podcaster or new to the scene, my tips on capturing ideas, recording, and editing will streamline your process and enhance your content. 00:00 Introduction and Purpose 01:33 Why Podcasting is St…
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Pete shares an inspiring mini-episode about the importance of exploring curiosity without a specific purpose. Drawing from Benjamin Franklin's approach to 'play,' Pete discusses how indulging in hobbies and creative pursuits can lead to unexpected and valuable benefits. Encouraging creators and entrepreneurs to give themselves the freedom to explor…
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Few episodes in The Knowledge Project’s nine-year history have impacted people’s relationships and lives more than when Esther Perel shared her infinite wisdom for the first time in 2019. Shane and Esther discuss how the stories you tell yourself shape how you see the world (and what to do about that), the important conversations to have at the beg…
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Let's dive into an unconventional marketing strategy inspired by a YouTube video with 6M+ views in 7 days from a NEW creator... The episode explores the concept of 'opposite content' using a viral video from the Goobie and Doobie channel and Pete's own YouTube experience. We'll highlight EXACTLY how producing content that contrasts starkly with the…
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In this episode, Pete addresses the challenges of losing motivation in online ventures. He shares personal struggles with fear, self-doubt, and imposter syndrome that led to a hiatus from podcasting. Pete offers introspective questions and four actionable tips for reigniting passion: reassessing your 'why,' setting small achievable goals, embracing…
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Shane Parrish and Maya Shankar dive into the complexities of identity and personal transformation. They explore how significant life changes can reshape one's sense of self and explain how to navigate these transitions. Maya shares her personal stories and tips on making proactive choices and keeping a flexible, layered sense of self. They also dis…
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Imagine if Wix invested in open source? Imagine if Wix gained on WordPress? Imagine if Wix conquered our beloved CMS? Imagine if Wix focused on one area in WordPress: Data Liberation. I don’t think the closed-source CMS will supplant tens of thousands of WordPress professionals 1-click installing WordPress for their clients any time soon, even with…
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It's surprising how often we give our kids orders: "Do this!" "Don't do that!" But if we want to raise resilient and independent kids, is this the right approach? Michaeleen Doucleff argues there's a better way, and in this conversation, she explains why and shares practical strategies for solving the parenting "crisis" in the modern world. In this…
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I wonder if people are generally upset that Mullenweg has control of “WordPress” or that he has control over a large chunk of the “open web.” Placing his irresponsible reactions aside for a moment, I think we should abstract why we might feel the way we do. The fight “for WordPress” is futile. It’s a distraction really. One must stop vying for shar…
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Succeeding in both life and business is very difficult. The skills needed to scale a company often clash with those required to cultivate a thriving home life. Yet, Brent Beshore seems to have cracked the code—or at least he's actively working on it. In this conversation, he spills his secrets on excelling in both arenas. This episode is split into…
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Get all the links here. With the beta of WordPress 6.6 releasing, and seeing the advancements being made with site building features like Overrides for Synced Patterns — I can’t help but be excited for where WordPress is headed. And I know you might have your druthers with it all, but I’m hoping you invest now because the future is bright for our f…
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WordPress Media Corps — you might even chuckle when you hear the phrase. This experimental initiative is a team that replaced the WordPress Marketing Team. Not commercial WordPress, mind you, but the open source dot org side of the house. If you’ve been following me for any amount of time, you don’t need me to spell out how important this initiativ…
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The skills it takes to get rich are drastically different from the skills it takes to stay rich. Few understand this phenomenon more than Morgan Housel. He's identified unique lessons about wealth, happiness, and money by studying the world's richest families and learning what they did to build their wealth and just how quickly they squandered it a…
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Over the last decade, therapy has become the de facto solution to solve all sorts of problems for all sorts of people. Everyone has slowly accepted that therapy is normal and a net benefit to society. But instead of helping kids work through difficult circumstances, what if it's just making the problems worse? That's what Abigail Shrier thinks is h…
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Today's guest is the one and only Sadie Smiley! This blogger-turned-boss lady overcame thyroid cancer and a serious case of hustler burnout to build her online empire. We dive into the blogosphere's glow-up, Modern SEO (and horror stories about algorithm and AI word-vomit. Sadie keeps it real on whether blogging is still a viable career option in 2…
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I really enjoyed the conversation lead by Brian Coords on the topic of version control for WordPress developers and builders. He was joined by my recurring cohost, Mark Szymanski, as he asked the tough questions many beginners might be facing in their early development days. Yes, that’s the same Mark that cohosted the episode of Crossroads of WordP…
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The Biggest WordPress Moves While Mullenweg was on Sabbatical Matt Mullenweg is returning from his 3 month sabbatical, dubbed “Samattical”, which kicked off February 1, 2024. He handed the CEO reigns back to Toni Schneider and placed Daniel Bachhuber in charge of WordPress.com in his absence. I thought we’d see the whole organization coast while th…
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What if reaching the next level of success wasn't determined by another skill, degree, or course but by something that changed on the inside? That's what Dr. Jim Loehr believes, and in this episode, he reveals everything he knows about mental toughness and winning the mind game. Shane and Loehr discuss the radical importance of the stories you tell…
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WordPress is amazing not just because it’s a great tool to publish words on the internet, but that it has the potential to encourage you to learn more about the web — if you want. If you remember the golden age of automobiles, enthusiasts would change their own oil or make the repairs themselves to avoid bringing them to the dealership. An act to s…
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Today, I'm sharing an incredibly simple (and fun!!) exercise that can help you get unstuck, generate great ideas, and make your work FUN AGAIN. Here's a link to that Google Doc that I mentioned with some notes: https://docs.google.com/document/d/1TQ6NV9PrndhwG_kQTFRrUpAF1B4e-SE8XGxjJGArGO4/edit?usp=sharing Go to File > Make a Copy And here are the …
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Working in a business and working on a business are two different things. Without the former, nothing gets done; without the latter, the wrong things get done. David Segal has a unique way of managing that tension, and this episode, he reveals all his business operating secrets and explains how he failed along the way. Shane and Segal discuss what …
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