Best paidsearch podcasts we could find (Updated August 2018)
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Paid Search Magic
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Welcome to Paid Search Magic – A podcast delivering weekly magic lessons from your favorite PPC professionals and Subject Matter Experts. Get inspired, grow your powers, enchant your clients and customers.
 
Google AdWords experts and Google Partners Chris Schaeffer and Jason Rothman talk pay per click, Google Ads, and how to advertise your business effectively online. This podcast helps business owners, digital marketing agency employees, and pay per click freelancers make the most of their Google AdWords budgets. New episodes come out every Monday, and ask us your AdWords questions at paidsearchpodcast.com.
 
Get the latest PPC and SEO news that impacts your marketing strategy. Every two weeks David Bain, the host of Search Marketing Scoop, invites the leading industry experts to discuss all things digital - Google’s new updates, algorithm tweaks and new products. From organic search to paid advertising, the digital industry experts will reveal the latest news and help the digital crowd navigate through the rough digital waters. You can join us live on the SEMrush’s Facebook page to listen to the ...
 
Google Partners and Google Ads experts Chris Schaeffer and Jason Rothman answer your questions about all things PPC and Google Ads. Send us your questions at paidsearchpodcast.com/contact-us
 
Hosted by Maureen Jann, industry personality and Director of Marketing at Point It Digital Marketing, these weekly 20-30 minute podcasts feature experts and their industry guests chat about headlines in the industry and timely topics. We’ll be covering topics that impact digital advertising, search engine optimization and so much more. This is a no selling zone. Our experts are just talking shop and digging into the timely happenings in digital marketing.
 
Helping you to navigate the crazy world of internet marketing: SEO, Analytics, Paid Search, Link Building, Web Development, and more. Welcome to Digital Marketing Madness.
 
Chats and interviews with the Acceleration Partners team about affiliate marketing, digital marketing, Performance Partnerships, company culture, leadership and the like! Plus, interesting discussions with other Performance Marketing industry experts. Learn more about Acceleration Partners at www.accelerationpartners.com.
 
Interviewing different marketers, every episode covers different marketing channels from SEO, Paid Social, Paid Search, Programmatic, Bussiness Development, PR and much more. Having Marketers share their insights & growth experiments, stories around user growth and digital marketing tools.
 
Turko Digital Marketing Podcast is a show diffusing news and tips related to search engine optimization, social media marketing, banner remarketing, emailing, press releases and paid search. Our show likes to analyse large websites on the fly and find potential opportunities for improvement.
 
Jose Victor Castellanos is a father, husband, and entrepreneur. He discusses strategies, tools, tips, and tricks that will help you with your marketing, business, and your life. Topics include SEO, Paid Search, Website design, Local marketing, work-life balance, health and more. Jose has over 8 years of developing and executing digital marketing strategies for large to small businesses. All while raising two kids and keeping the wife happy. :)
 
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Check Out Directive Consulting For PPC and SEO! - https://directiveconsulting.com/ Wow, yes, okay. The Paid Search Podcast is back in the saddle for another week of Google Ads talk. This week we kick off the show with another update about the mobile app placement exclusion on display campaigns. Then we get into our 4 super advanced Google Ads t ...…
 
You’re listening to the Paid Search Magic Podcast. It’s your weekly deep dive into Search Engine Marketing, Google Ads, client management, and so much more. I’m James Hebdon and I’m joined by my co-host and wife, Amy Hebdon. Together we run Paid Search Magic, a boutique paid media agency that specializes in Google Ads. We help companies 2x, 5x ...…
 
Check Out Directive Consulting For PPC and SEO! - https://directiveconsulting.com/ Hi everyone, and welcome back to the place to be, the PSP. Today we start off the show with an update about a workaround to the soon to be gone mobile app placement exclusion that a listener sent in. And then we do a deep dive on how we would run a Google Ads cam ...…
 
Today's question comes from Taja. She wants to know the best strategies for getting more traffic in AdWords, i.e. raising bids, raising budget, etc. Thanks for listening! What are you best tips for getting more quality AdWords traffic? Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends a ...…
 
Hear my story of how I got into the marketing world, how I took a $20k pay cut and was without a job twice.
 
Covered in this week's Search Marketing Scoop show: 01:15 TOPIC 1: Google releases a broad core algorithm update, with big SERP volatility seen from the 1st to the 3rd of August What type of sites were affected, and what can be done about it? == 09:31 TOPIC 2: You can now add as many as eight custom parameters in Google Ads - and this is thanks ...…
 
Today's question comes from Ari. He wants to know how many broad keywords from Google's recommendations to add to his AdWords search campaigns. Thanks for listening! How do you use broad keywords in your campaigns? Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and ra ...…
 
Check Out Directive Consulting For PPC and SEO! - https://directiveconsulting.com/ Hi everyone, welcome back to the Paid Search Podcast, the number one Google Ads podcast! Today we kick off the show with some banter about Google Ads and Facebook. Jason tells a story of how a moving company client was telling him Facebook was doing better than G ...…
 
The dynamic and driven AmyK Hutchens joins us on this episode of Outperform to discuss aligning brilliance, attributes of high-performing leaders, the secrets leaders keep and the troubling rise of “comparison condition.” At her core, AmyK is a teacher. Beginning her career teaching 5th grade, she eventually starting teaching other teachers and ...…
 
In this episode, Jose provides ways that you can grow your email list by providing value. Email marketing is still very effective. Most people struggle with growing their email list. The biggest reason that they fail at growing their list is that they don't ask or don't use an effective way to ask.These simple yet effective tactics to grow your ...…
 
Check Out Directive Consulting For PPC and SEO! - https://directiveconsulting.com/ We back we back!!! Welcome back to the PSP, the place to be, the number one AdWords aka Google Ads aka search engine marketing podcast in the galaxy! This week we're continuing our real talk discussion on bidding in Google Ads and we specifically focus on how we ...…
 
Joining David Bain on this show are SEO expert Ned Poulter and PPC superstar Larry Kim. Topics discussed include: ‘People also search for’ suggestions are now appearing in ad results Google’s mobile search results now show thumbnail images 45% of the time Google’s Hotel Ads joins the rest of their ad family Google Image Search tests delivering ...…
 
In this episode, I go over 5 different Google My Business features that you're either not using or don't know about.
 
Today's question comes from Paul. He wants to know how many keywords is too many, for ease of reading trends and testing the effectiveness of his keywords. Thanks for listening! What have you found to be the most effective structure for your own ad groups and keywords? Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us ...…
 
Today's question comes from Collin, in England. He wants to know if he should put different match types of keywords in separate ad groups or campaigns. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - h ...…
 
Hal Elrod, best-selling author of one of the highest rated, best-selling books in the world, The Miracle Morning, joins us on this episode of Outperform. The Miracle Morning has been translated into 27 languages, has over 2,000 five-star Amazon reviews and is practiced daily by over 500,000 people in 70+ countries. What you'll hear from Hal on ...…
 
In the latest episode of Marketing Monday with Jose, I go over how Facebook advertising is designed as a sales funnel and how to it works.
 
Joining David Bain on this show are paid search expert Sherry Bonelli and PPC superstar Joe Martinez. Topics discussed include: Google’s Speed Update is now rolling out for all users Google’s URL inspection tool is also now available for all Google introduces responsive search ads “Local Campaigns” will soon be available in Google Ads…
 
Today's question comes from Christian, from Sweden. He wants to know how to respond when Google flags his keywords as below the first page bid. Thanks for listening! Do you have keywords below the first page bid that have performed well for you? Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your ...…
 
Hi everyone, welcome back to the Paid Search Podcast. Today we have a conversation about the various bidding options in Google Ads and how and when we use them. It's an advanced discussion and we hope you enjoy it. Thanks for listening! What's your go-to bidding method? Do you always use enhanced CPC bidding? Please click that LIKE button and s ...…
 
Welcome to the Paid Search Magic Podcast – Your weekly deep dive into Search Engine Marketing, AdWords, client management, and so much more. I’m your host, James Hebdon. You can find show notes and a complete transcript of this episode at paidsearchmagic.com/38. Unless this is your first week on the internet, you’ve probably seen something abou ...…
 
Today's question comes from Hank, who wants to know if he should be worried about Google AdWords automation and how to prepare for the upcoming changes towards greater automation. Thanks for listening! Have you tried Google's automated platform? If so, what did you think? Ask us your AdWords question here - https://paidsearchpodcast.com/contact ...…
 
Today's question comes from Mike, from Capetown, South Africa. He wants to know how match type affects cost-per-click (CPC). Thanks for listening! Have you tried using different match types in AdWords? What was your experience? Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colle ...…
 
Our guest on this episode of Outperform is Eric Kapitulik, a well-known and well-respected leader, coach and teammate. He served in the United States Marine Corps as both an Infantry Officer and Special Operations Officer with 1st Force Reconnaissance Company, 1st Marine Division. As a Platoon Commander within his company, Eric led a team of 20 ...…
 
Please share this feedback video with Google so they add these two missing features into the new interface - https://www.youtube.com/watch?v=guyd2j6PuEc Hi everyone, thanks for checking out the Paid Search Podcast. This week open the show talking about the Google AdWords rebranding news. Google AdWords is becoming Google Ads! Then we dive into ...…
 
Hi everyone, welcome to the Paid Search Magic Podcast. This week Amy and I are talking about a single metric: Impression Share. We bumped it up to the front of the queue because of how misunderstood and misused a metric it is. All-too-often it’s considered to be a Key Performance Indicator, and as a KPI it’s terrible. It’s the kind of metric th ...…
 
Joining David Bain on this show are paid search expert Joel Bondorowsky and SEO guru Pam Ann Aungst. Topics discussed include: Google Search Console releases a URL inspection tool Google Shopping appears to be complying with EU demands It’s time to says goodbye to the old AdWords interface AND Goodbye to AdWords And ‘get verified’ to manage you ...…
 
Today's questions come from Elizabeth, who wants to know the following: 1. What is most important to review in a campaign? 2. How often should you get reports? 3. What problems should you watch out for on a report? 4. What should you hope to see on a report? Thanks for listening! What are your biggest tips for AdWords reporting? Ask us your AdW ...…
 
Hello you! Welcome back to the Paid Search Podcast. Today we have a delicious episode for you. We're doing a deep dive on all the ways how AdWords can help you grow your restaurant's sales. Have you ever run an AdWords campaign for a restaurant? What's your best tip for running a restaurant campaign on AdWords? Chris Schaeffer - http://www.chri ...…
 
Hi everyone, welcome to the Paid Search Magic Podcast. White labeling. A lot of people don’t know what it is. A lot of people who HAVE heard of it think of it as a low quality, shady offshore solution. Today we’re diving in and busting myths with an interview between Amy and Invisible PPC’s Rob Warner. They’re going to try and get to the bottom ...…
 
Today's question comes from Stewart in the UK, who wants some advice on getting hired at an AdWords agency. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-quest ...…
 
Today's question comes from Molly in Minneapolis, who wants to know how a small business can compete with large, national companies on competitive, high-value keywords in Google AdWords. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and ...…
 
Wow, sometimes you find a gem out there. And boy did we find one. It's called Google Optimize and it makes website and landing page optimization easy. This tool is awesome. We cover what we know so far about Google Optimize, how to set it up, and how we plan to use it. Google Optimize - https://www.google.com/analytics/optimize/ Chris Schaeffer ...…
 
Today's question comes from Omar in Chicago, who wants to know of an automated way to pause his campaigns when the monthly budget is reached. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itu ...…
 
Joining David Bain on this show are LinkedIn advertising expert AJ Wilcox and SEO guru Andy Drinkwater. Topics discussed include: Google releases Lighthouse version 3.0 Bing Ads are going to allow advertisers to target LinkedIn audiences Google’s reliance on Wikipedia makes it vulnerable to search pranks While Google has axed political ads in W ...…
 
Today's question comes from David, who wants insights into phone call conversion tracking. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/ ...…
 
On today's show we get into the business of AdWords. We talk about how the fundamentals of AdWords play a role in how we sell Google AdWords management to clients, and we also go over our answers to common questions and AdWords objections we get from potential clients. Chris Schaeffer - http://www.chrisschaeffer.com/ Rothman PPC - https://rothm ...…
 
Today's question comes from Emmanuel, who is having trouble getting enough volume in his AdWords accounts running in extremely competitive industries. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - ht ...…
 
On this special Outperform episode, two members of our dynamic Publisher Development team, Alison Chew and Cassandra Scarbeck, discuss card-linked offers (CLOs) and spotlight a few CLO performance partners that they are excited about. Tune in to this special episode to learn about what CLOs are, how merchants are working with them and how they ...…
 
Today's question comes from Rob, who wants to know how to handle low impression share. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/us/podcast/ppc-questions-and-answers/id13 ...…
 
Hi everyone, welcome to the Paid Search Magic Podcast. This week we’re talking about Weird Al Yankovic, beloved satirist and pop star. We’ll discuss some of the methods he used to promote his most recent podcast, “Mandatory Fun” – and the parallels between those methods and several important principles surfacing for Digital Marketers.…
 
Our guest on this episode of Outperform is Joey Coleman, founder and Chief Experience Composer of Design Symphony and author of, Never Lose a Customer Again. His bestselling book explains how to simply but intentionally create a customer experience that will generate an army of raving fans who will want to tell everyone about your company. Tune ...…
 
The Paid Search Podcast is a weekly podcast about Google AdWords hosted by two AdWords managers and Google Partners. New episodes come out every Monday. On today's show we're talking about how everything inside of AdWords is connected, and how we keep that interconnectivity in mind when we seek to answer the most common AdWords questions. So in ...…
 
Today's question comes from John, an AdWords manager, who asks if he should target keywords that explicitly mention locations. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https://itunes.apple.com/u ...…
 
Our guest on this episode of Outperform is bestselling author, Daniel Coyle. Daniel has looked inside some of the world’s highest performing groups, including U.S. Navy SEAL Team Six, Pixar and the San Antonio Spurs, and lays out what their success has in common in his newest book, The Culture Code. Daniel is also the New York Times bestselling ...…
 
Today's question comes from Marcus, who wants to know how to judge the success of top-of-funnel PPC campaigns or ad groups, and if top-of-funnel PPC advertising is even a good idea. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and revi ...…
 
Hi ya'll, welcome back to the Paid Search Podcast. Today we're talking about Google AdWords quality score. What is quality score? How is quality score calculated? How to improve quality score? We answer all those questions, cover some deeply technical nuggets about quality score, and we share what role quality score plays in our own AdWords cam ...…
 
Today's question comes Angel. She is having issues with impressions; she asks for help getting more traffic so that she can start getting clicks. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes here - https:/ ...…
 
Joining David Bain on this show are paid search expert Kirk Williams and Head of SEO Matt Ridout. Topics discussed include: Google shrinks meta description snippets AdWords is going to advise that HTTP is less secure Google are looking for unanswered questions Parallel tracking will be required for all AdWords accounts…
 
Today's question comes from Matthew, who asks if businesses should advertise on their own brand name if they already show up organically in the #1 position. Thanks for listening! Ask us your AdWords question here - https://paidsearchpodcast.com/contact-us/ Please share with your friends and colleagues, and rate and review the show on iTunes her ...…
 
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