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The Pixl Marketing Show is the podcast for real estate media pros who are ready to stop winging it and start growing a real business. Hosted by Pete Stagl — founder of PixlCRM and creator of the Pixl Marketing Method — each episode breaks down proven strategies to help you attract better clients, retain them longer, and scale with systems that work. You’ll hear real-world case studies, solo episodes packed with tactical advice, and interviews with business owners applying the framework to gr ...
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E22 - He Stopped Shooting… and His Business Exploded to $350K | Austin Sauer's Story
1:02:00
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In this episode, I sit down with Austin Sauer, owner of a growing real estate media company out of Kentucky. Austin’s story is one a lot of photographers will relate to — starting out solo, doing everything himself, and figuring it out one shoot at a time. He shares how he went from grinding through sixty shoots a year to building a streamlined, pr…
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E21 - He Built a 2,200-Shoot Business That Runs Without Him — Jordan Ashley's Story
31:42
31:42
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In this inspiring episode of The Pixl Marketing Show, Pete sits down with Jordan — one of PixlCRM’s very first users — to unpack the incredible journey from being a one-man band to running a thriving real estate media business that now produces over 2,200 shoots a year. Jordan shares how his business started during the chaos of 2020, how he built a…
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E20: Stop Chasing Shiny Objects — The Real Way to Double Your Real Estate Media Business
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20:18
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In this solo episode, Pete gets real about one of the biggest traps real estate media business owners fall into — chasing the next “magic bullet.” After walking dozens of coaching students through the Pixl Marketing Method, Pete shares what actually moves the needle once your systems are in place. Spoiler: it’s not a new tactic. It’s mastering the …
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E19 - From Overwhelmed Solo Shooter to Scalable Business: Marshall’s Leap into Leadership
39:54
39:54
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In today’s episode, I’m sitting down with Marshall, a real estate media business owner who made the difficult shift from doing everything himself to building a real team and stepping out of the field. His journey is one that so many of us can relate to — starting out solo, getting overwhelmed by growth, and wrestling with the fear of hiring and let…
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E18 - The Four Offer Types Every Real Estate Media Business Needs to Grow
21:56
21:56
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Most real estate media business owners are making one big mistake when it comes to offers — they confuse a “free shoot” with a real marketing strategy. In this episode, Pete Stagl breaks down the four essential offer types that fuel consistent client attraction and long-term growth using the Pixl Marketing Method framework: Transitional Offers: Tur…
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E17 - Staying Connected at Scale: Wayne Helm on Systems, Hot Sheets, and PixlCRM
33:24
33:24
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When Wayne Helm launched Black Clover Media, he knew success would come from more than great photos. With decades in sales and marketing, Wayne leaned on systems, automation, and client communication to build a business that keeps growing—without him having to sell every day. In this episode, Wayne shares how he uses PixlCRM + the Pixl Marketing Me…
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E16 - Staying Top of Mind & Driving Referrals in Real Estate Media
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This is Part 2 of my interview on Shooting the Sht* with Rachael Ann and Neal Young — and if you thought Part 1 was good, this one gets even better. In this episode, we dig into the practical strategies real estate media business owners can use to keep clients loyal and consistently generate referrals. We cover: How to adapt the classic “36-touch s…
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E15 - From Photographer to System Builder: How the Pixl Marketing Method Was Born (Part 1)
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47:34
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In this special two-part series, I’m sharing my recent interview with Rachael Ann and Neal Young on their podcast Shooting the Sht*. In Part 1, we dive into the backstory of how I built, scaled, and eventually sold my real estate media business — and how that journey led me to create the Pixl Marketing Method and launch PixlCRM. You’ll hear: Why mo…
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E14: The Omni Outreach Method – How to Consistently Generate Warm Leads Without Free Shoots
36:37
36:37
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Are you tired of sending endless Instagram DMs, offering free shoots, and still not seeing consistent bookings? In this episode of The Pixl Marketing Show, Pete Stagl reveals why those old strategies don’t work anymore—and what to do instead. You’ll learn: Why Instagram’s algorithm changes have made traditional outreach nearly impossible. How to av…
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E13 - The Pixl Marketing Method: Building Systems for Scalable Growth
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30:46
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This is Part Two of my interview with Jonathan Corbett on his podcast, Real Estate Photography Unlocked. In Part One, you heard the story of how I got into real estate photography, grew a team, and sold my business. Now, in this episode, we shift gears into the systems and strategies I teach today through the Pixl Marketing Method and PixlCRM. We d…
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E12 - From Solo Shooter to Successful Exit: My Journey in Real Estate Photography
28:49
28:49
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In this special episode of The Pixl Marketing Show, I’m sharing Part One of my interview with Jonathan Corbett on his podcast, Real Estate Photography Unlocked. In this conversation, I open up about my journey from starting as a solo real estate photographer to building a full team — and eventually selling the business. We talk about what it really…
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E11 - From Random Acts to Remarkable Results: The Power of Systems in Real Estate Media
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22:36
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22:36
In this episode of The Pixl Marketing Show, we wrap up the journey through the Pixl Marketing Method with a powerful truth: success doesn’t come from hustle, talent, or even having the best gear—it comes from having systems. If you’ve ever felt stuck in the feast-or-famine cycle, overwhelmed by running every part of your business, or frustrated tha…
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E10 – Amplify & Expand: Scaling Your Real Estate Media Business Without Burning Out
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16:12
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You’ve built the system. Your marketing is dialed in, clients are coming in consistently, and your business is running smoother than ever. But now there’s a new challenge—how do you grow without maxing yourself out? In this final step of the Pixl Marketing Method, Pete walks you through the strategies to move from operator to owner, build systems t…
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E9 – The Reactivation Rocket: Win Back Lost Clients and Boost Revenue
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21:00
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Losing clients isn’t always about poor service—most disappear simply because they forgot about you. In this episode of The Pixl Marketing Show, Pete reveals the Reactivation Rocket, a proven, automated system to identify, reach out to, and reclaim past clients who’ve drifted away. You’ll learn: Why even happy clients stop booking How to track clien…
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E8 - The Client Loyalty Amplifier: How to Turn One-Time Shoots into Lifelong Clients
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Most photographers say their business runs on referrals — but few have a system for creating loyal clients who come back again and again. In this episode, Pete reveals the missing ingredient in most real estate media businesses: a Client Loyalty Strategy. You’ll learn how to go beyond one-off shoots and build long-term relationships that multiply y…
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E7 - Reviews & Referrals: Unlocking the Most Overlooked Growth Engine in Your Business
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What’s the #1 source of new clients for most real estate photographers? Referrals. And what’s the most neglected part of their marketing system? Referrals. In Episode 7 of The Pixl Marketing Show, we unpack how to turn your most satisfied clients into your greatest marketing asset — without begging, bribing, or being awkward. You’ll learn how to: ✅…
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E6 – The Client Connection Roadmap: Staying Top of Mind Between Shoots
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Most real estate photographers lose clients not because of poor quality — but because they simply fall off their radar. If you’re only communicating during bookings, you’re leaving money on the table. In this episode of The Pixl Marketing Show, Pete Stagl breaks down the Client Connection Roadmap — a proven system to stay top of mind between shoots…
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E5 - The First Impressions Framework: Turning Leads into Lifelong Clients
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Are you losing clients without even realizing it? Most real estate photographers think the job is done after the photos are delivered. But the truth is, that’s just the beginning. In this episode of The Pixl Marketing Show, Pete breaks down the First Impressions Framework — a complete system to help you guide leads from first contact all the way to…
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E4 - Lead Generation Engine: How Real Estate Media Pros Generate Consistent Leads Weekly
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26:18
In this episode of The Pixl Marketing Show, we’re breaking down how to build a repeatable lead generation engine for your real estate media business — so you never have to wonder where your next client is coming from. Whether you’re burnt out from cold outreach, tired of posting with no results, or just want a real system that brings in leads while…
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E3 - Irresistible Offers: How to Stop Getting Ignored and Start Getting Booked
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19:58
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If your “offer” is just a price list—Photos + Drone + Video for $325—then you’re not really making an offer. In this episode, Pete breaks down what it actually means to create an offer that converts. You’ll learn how to build an Offer Stack that turns cold prospects into loyal clients—even if they’re not ready to book today. We cover: Why most real…
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E2 - Magnetic Messaging: The Hidden Key to Attracting the Right Clients
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21:05
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21:05
If you’re still marketing to “any agent with a license,” you’re doing it wrong. In this episode of The Pixl Marketing Show, Pete Stagl breaks down the first—and most important—step in building a real estate media business that grows on autopilot: Magnetic Messaging. ✅ Learn how to define your ideal client avatar ✅ Craft a Unique Selling Proposition…
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E1 - Random Acts of Marketing: Why Hustling Isn’t Growing Your Real Estate Photography Business
22:06
22:06
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If you’ve ever felt like you’re doing all the things—posting on Instagram, chasing agents in the DMs, throwing out discounts—yet somehow still not getting ahead… this episode is for you. We’re kicking off The Pixl Marketing Show by talking about a trap most real estate photographers fall into: random acts of marketing. It feels productive, but lead…
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