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Welcome to The Marketing Solutioneer, your gateway to the heart and soul of exceptional enterprise marketing. Led by Chris Kahler, the seasoned Founder and CEO of EMMsphere, this podcast delves deep into the craft of marketing with a lens of experience that spans over a quarter-century. Have you ever wondered what drives the giants of the marketing world? How do Fortune 500 marketing organizations harness technology for impressive business results? At The Marketing Solutioneer, we introduce ...
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Embracing Change in Creative Operations with Thomas Stilling
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Joining us is the incredible Thomas Stilling, chair of the Creative Operations events for Henry Stewart, who comes with an extraordinary background spanning classical music to the forefront of digital strategy and production. With experience at KPMG, Warner, 20th Century Fox, and Forrester Research, Thomas is no stranger to change—and change is pre…
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Following the Puck: The Evolution of DAM and Metadata with Expert John Horodyski
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Join host Chris Kahler on The Marketing Solutioneer as he welcomes John Horodyski, a seasoned expert with over 20 years in the digital asset management (DAM) field, to unpack the evolution of DAM and the pivotal role of metadata. In this insightful episode titled 'Following the Puck: The Evolution of DAM and Metadata with Expert John Horodyski,' we…
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Aligning CMO and CFO Goals: Insights with Joshua Jamison
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In this episode, aptly titled "Aligning CMO and CFO Goals" we’ll discuss why it’s essential for marketing organizations to have a system that not only manages expenses but aligns with the finance team, facilitating those critical CMO-CFO conversations. Joshua highlights the perennial challenge of linking spending from numerous marketing activities …
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Bridging the Gap between Technology and Marketing with Francisco Ruiz
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Francisco Ruiz is an accomplished business professional specializing in technology and applications. His journey took him from Portugal to Atlanta, eventually leading him back to his roots in the tech industry. Francisco played a critical role in a series of startups; one of which went public, and two others that were successfully acquired. Coincid…
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The World of Nearbound Marketing: Revenue Generation through Personal Relationships and Word-of-Mouth with Natasha Walstra
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Today we have an incredible guest joining us, Natasha Walstra, a partner and VP of strategy at Heritage Brands. In this episode, we dive into the fascinating world where marketing and sales seamlessly blend together, discussing how aligning their goals is crucial for revenue generation. Natasha introduces us to the concept of "nearbound," a revolut…
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Agile Alignment: Overcoming Conflicts Between Product and Engineering with Robert Frohman
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Robert Frohman is an experienced practitioner of Agile methodology, with over 20 years of expertise in the field. He witnessed the birth of Agile, which originated from manufacturing systems and gained momentum in the early 2000s with the introduction of Scrum and other frameworks. At that time, software development projects were plagued by consist…
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Legally Compliant AI: Unpacking Copyrighted Data in the Generative Space with Mark Milstein
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In this episode of "The Marketing Solutioneer," host Chris Kahler sits down with special guest Mark Milstein, a seasoned expert in global content operations and the licensed stock media landscape. With a background as a war photographer and the founder of Eastern Europe's first internet-based photo agency, as well as the founder of Microstocksoluti…
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From MarTech to Legal Tech: Ed Breault's Journey in Driving Value through Technology
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Ed Breault has had a diverse and exciting career, starting in the field of nuclear energy and building products. He then transitioned into the world of consulting, where he developed a passion for complex business transformations. However, it was in marketing that he found his true calling. After being recruited into our world, he fell in love with…
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Exploring the Trailblazers of Digital Asset Management: A Conversation with David Lipsey | The Marketing Solutioneer - Ep. 1
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Welcome to the first episode of The Marketing Solutioneer! In this episode, we have a special guest joining us: David Lipsey, a trailblazer and pioneer in the digital asset management world. We delve into the beginnings of the DAM (Digital Asset Management) industry, dating back over 25 years ago. David shares his insights on how companies like Gen…
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Navigating Marketing's North Star: The Solutioneer's Intro
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Dive into the intriguing realm of enterprise marketing with our introductory trailer for The Marketing Solutioneer podcast. Set your course with the North Star of marketing excellence as Chris Kahler, the eminent Founder and CEO of EMMsphere, offers a captivating glimpse into what lies ahead. For decades, Chris has helmed marketing campaigns for Fo…
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