Selling a Business for 5x a Year After Buying It

Acquiring Minds

Sumana Sanjeeva got into ecommerce by chance. 3 years later, she's acquired 4 ecom businesses & sold one for over $5m.

Topics from Sumana's interview:

• Brick & mortar vs ecommerce businesses
• Best type of ecommerce to buy for a first-timer
• Buying an ecommerce business knowing very little about it
• Learning quickly how to sell on Amazon
• Finding an ecommerce business on BizBuySell
• Terms of her deal
• One decision that made the business thrive during COVID
• Selling to aggregators
• Talking to 14 of them
• Terms of her sale
• Cash flow issues with a growing ecommerce business
• Her 3 new ecommerce acquisitions
• Focusing exclusively on FBA
• Running in-person learning center franchises

How to reach Sumana:

• LinkedIn
• sanjeevasumana AT gmail

Get complimentary due diligence on your acquisition's insurance & benefits program:

• Oberle Risk Strategies - Search Fund Team

Learn more about Walker Deibel's done-with-you buy-side advisory:

• The Acquisition Lab

Connect with Acquiring Minds:

• YouTube channel (easy access to all past + future interviews)
• Connect with host Will Smith on LinkedIn
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