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A Recipe for a Novel Product: Marketing the Impossible

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When? This feed was archived on February 04, 2022 19:21 (2y ago). Last successful fetch was on August 29, 2019 01:16 (4+ y ago)

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Manage episode 203169018 series 2170528
Content provided by AEM Corporation. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by AEM Corporation or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

The vast majority of new products fail. They sound like great ideas but they can’t break into the habits of their customer. The COO of Impossible Foods, a fast-growing startup with a plant-based burger, shares strategies they’re using to make their product the next household name.

  continue reading

6 episodes

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Archived series ("Inactive feed" status)

When? This feed was archived on February 04, 2022 19:21 (2y ago). Last successful fetch was on August 29, 2019 01:16 (4+ y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 203169018 series 2170528
Content provided by AEM Corporation. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by AEM Corporation or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

The vast majority of new products fail. They sound like great ideas but they can’t break into the habits of their customer. The COO of Impossible Foods, a fast-growing startup with a plant-based burger, shares strategies they’re using to make their product the next household name.

  continue reading

6 episodes

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