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Ep243 Emmanuel Probst – How To Define Your Brand

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Manage episode 331434661 series 1021135
Content provided by Yuri Cataldo -Media Strategist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Yuri Cataldo -Media Strategist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

MEET EMMANUEL PROBST:

Emmanuel is Global Lead, Brand Thought-Leadership at Ipsos and an adjunct at the University of California at Los Angeles

Emmanuel’s background combines over 16 years of market research and marketing experience with strong academic achievements.

At Ipsos, Emmanuel supports numerous Fortune 500 companies by providing them with a full understanding of their customer’s journey. This encompasses brand awareness to purchase and recommendation, leading to greater insights on the consumer within it. His clients span across a wide range of industries, including consumer packaged goods, retail, financial services, advertising agencies and media outlets.

Emmanuel also teaches Consumer Market Research at the University of California at Los Angeles (UCLA), and writes about consumer psychology for numerous publications.

Emmanuel holds an MBA in Marketing from the University of Hull, United Kingdom and a Doctorate in Consumer Psychology from the University of Nottingham Trent, United Kingdom.

CONTACT:

Brand Hacks: How to Build Brands by Fulfilling the Consumer Quest for Meaning

IPSOS.com

https://www.linkedin.com/in/emmanuelprobst/

https://www.linkedin.com/pulse/what-picasso-knew-all-marketers-need-learn-emmanuel-probst/

https://www.realfrenchboy.com/

SUPPORT THE SHOW BECAUSE I LOVE PUPPIES!

Talia di Napoli – PIZZA

Click on the title for $6.00 off your order of AMAZING pizza shipped fresh from Napoli

ARE YOU INTERESTED IN BITCOIN OR CRYPTOCURRENCY?

BUY MY BOOK BECAUSE IT’S AMAZING!!! I’ll EVEN SIGN IT FOR YOU : )

BE LEFT BEHIND: Discover Bitcoin and Cryptocurrency Before Your Grandma Beats You to It

yuricataldo.com

CREDITS:

Our theme music is written and mixed by Chicago-based composer, engineer, and multi-instrumentalist Ryan Black of the Black’s Backbone collaborative. And produced by REB Records.


This podcast uses the following third-party services for analysis:
Podcorn - https://podcorn.com/privacy
  continue reading

200 episodes

Artwork
iconShare
 
Manage episode 331434661 series 1021135
Content provided by Yuri Cataldo -Media Strategist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Yuri Cataldo -Media Strategist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

MEET EMMANUEL PROBST:

Emmanuel is Global Lead, Brand Thought-Leadership at Ipsos and an adjunct at the University of California at Los Angeles

Emmanuel’s background combines over 16 years of market research and marketing experience with strong academic achievements.

At Ipsos, Emmanuel supports numerous Fortune 500 companies by providing them with a full understanding of their customer’s journey. This encompasses brand awareness to purchase and recommendation, leading to greater insights on the consumer within it. His clients span across a wide range of industries, including consumer packaged goods, retail, financial services, advertising agencies and media outlets.

Emmanuel also teaches Consumer Market Research at the University of California at Los Angeles (UCLA), and writes about consumer psychology for numerous publications.

Emmanuel holds an MBA in Marketing from the University of Hull, United Kingdom and a Doctorate in Consumer Psychology from the University of Nottingham Trent, United Kingdom.

CONTACT:

Brand Hacks: How to Build Brands by Fulfilling the Consumer Quest for Meaning

IPSOS.com

https://www.linkedin.com/in/emmanuelprobst/

https://www.linkedin.com/pulse/what-picasso-knew-all-marketers-need-learn-emmanuel-probst/

https://www.realfrenchboy.com/

SUPPORT THE SHOW BECAUSE I LOVE PUPPIES!

Talia di Napoli – PIZZA

Click on the title for $6.00 off your order of AMAZING pizza shipped fresh from Napoli

ARE YOU INTERESTED IN BITCOIN OR CRYPTOCURRENCY?

BUY MY BOOK BECAUSE IT’S AMAZING!!! I’ll EVEN SIGN IT FOR YOU : )

BE LEFT BEHIND: Discover Bitcoin and Cryptocurrency Before Your Grandma Beats You to It

yuricataldo.com

CREDITS:

Our theme music is written and mixed by Chicago-based composer, engineer, and multi-instrumentalist Ryan Black of the Black’s Backbone collaborative. And produced by REB Records.


This podcast uses the following third-party services for analysis:
Podcorn - https://podcorn.com/privacy
  continue reading

200 episodes

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