Ep. 22: People-Powered Influence

48:17
 
Share
 

Manage episode 231829616 series 2463960
By Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio streamed directly from their servers.

Pranay Swarup, Co-Founder and CEO of Chtrbox, joins Varun Duggirala this week to dig deep into the space of influencer marketing. They talk about the overuse of the term 'influencers', understanding the authenticity of a creator's content, how Chtrbox contributes to the realm of people-powered marketing, the Fyre Festival fiasco, and a lot more.

Do you have any questions for Varun? Tweet to him @dailydement or write in to us at @ivmpodcasts using #AIDAMA. You can also send us an email on shows@indusvox.com.

You can listen to this show and other awesome shows on the IVM Podcast App on Android: https://ivm.today/android or iOS: https://ivm.today/ios

You can check out our website at http://www.ivmpodcasts.com/

39 episodes available. A new episode about every 7 days averaging 50 mins duration .