210. Building Treasury from the Ground Up at Peloton


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By Ira Apfel, Association for Financial Professionals: Treasury, and Finance Professional. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

By now, we all know about Peloton. It is the largest interactive fitness platform in the world, with a loyal community of more than 2 million members. Maybe you're a member yourself. But what you might not realize is how quickly Peloton exploded onto the fitness scene. And because of its meteoric rise, Peloton initially lacked a formalized treasury operation.

In this episode of AFP Conversations, we speak with Dana Laidhold, treasurer for Peloton. She discusses how she joined Peloton in 2018, in the midst of its transformation from a small fitness technology company to a global phenomenon. Laidhold was tasked with quickly building a treasury team that could support the Peloton's rapid growth. It was such a success that Peloton's treasury department is now a finalist for the AFP 2020 Pinnacle Award. The Pinnacle Awards, sponsored by MUFG, recognize excellence in treasury and finance. The grand prize will be announced at AFP 2020 in October.

This year the treasury and finance community gets to select the winner of the Pinnacle Awards. Our three finalists will be voted on and one Grand Prize Winner will be selected. That Grand Prize Winner will be announced during the AFP 2020 Virtual Experience.

To learn more about our other finalists and to vote for the Pinnacle Awards Grand Prize Winner, visit www.afp2020.org/pinnacle.

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