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Ep #88 Why Branding a 7 Figure Business is More Than Fancy Logo's and Brochures with Lorraine Carter

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Manage episode 323047471 series 2973886
Content provided by Amplify C-Com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Amplify C-Com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Today’s guest is a lot of business leaders, owners, entrepreneurs, and decision-makers across many different verticals in both small and larger organizations have found the last two years challenging on multiple fronts. However, with the right framework and mindset, you can adapt your business to move beyond surviving to thriving even in the face of uncertainty — and that's even if it a more traditional business type like for example, a bakery, professional service firm, or SaaS model competing against multiple other seemingly similar tech-based business fighting on price — to achieve your commercial objectives.

Sharing her expertise globally, she's won a bunch of awards working with household names like Nestlé, Solas, University of Greenwich, Technology University Dublin, Kerry Foods, MGI Learning, Abberley Luxury Yachts, and hundreds of other customers worldwide. Lorraine has closed deals with prospective customers around the world in the UK, US, Germany, Greece, Romania, Ireland, South Africa, and Switzerland to name a few, so they can adapt faster to the rapidly moving market and go from perhaps limited growth or stagnation to profitability again.
Please welcome today’s guest Lorraine Carter!

Top 3 Amplifiers:

1. How your branding is influencing your audience

2. Common branding mistakes all entrepreneurs make

3. The psychology behind branding

To listen, find other episodes, access the show notes, and find out more go to www.amplifyto7figures.com

Connect with today’s guest:

Brand Strategy and Development: https://www.personadesign.ie/brand-strategy-development/

Brand Audit: https://www.personadesign.ie/brand-audit/

Mastermind: https://www.personadesign.ie/brand-building-peer-group-mastermind-online-2/

Twitter:

https://twitter.com/PersonaDesign

Facebook: https://www.facebook.com/PersonaDesign/

YouTube: https://www.youtube.com/channel/UCJXieVMLQ_WibgD3ocqoetg

  continue reading

97 episodes

Artwork
iconShare
 
Manage episode 323047471 series 2973886
Content provided by Amplify C-Com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Amplify C-Com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Today’s guest is a lot of business leaders, owners, entrepreneurs, and decision-makers across many different verticals in both small and larger organizations have found the last two years challenging on multiple fronts. However, with the right framework and mindset, you can adapt your business to move beyond surviving to thriving even in the face of uncertainty — and that's even if it a more traditional business type like for example, a bakery, professional service firm, or SaaS model competing against multiple other seemingly similar tech-based business fighting on price — to achieve your commercial objectives.

Sharing her expertise globally, she's won a bunch of awards working with household names like Nestlé, Solas, University of Greenwich, Technology University Dublin, Kerry Foods, MGI Learning, Abberley Luxury Yachts, and hundreds of other customers worldwide. Lorraine has closed deals with prospective customers around the world in the UK, US, Germany, Greece, Romania, Ireland, South Africa, and Switzerland to name a few, so they can adapt faster to the rapidly moving market and go from perhaps limited growth or stagnation to profitability again.
Please welcome today’s guest Lorraine Carter!

Top 3 Amplifiers:

1. How your branding is influencing your audience

2. Common branding mistakes all entrepreneurs make

3. The psychology behind branding

To listen, find other episodes, access the show notes, and find out more go to www.amplifyto7figures.com

Connect with today’s guest:

Brand Strategy and Development: https://www.personadesign.ie/brand-strategy-development/

Brand Audit: https://www.personadesign.ie/brand-audit/

Mastermind: https://www.personadesign.ie/brand-building-peer-group-mastermind-online-2/

Twitter:

https://twitter.com/PersonaDesign

Facebook: https://www.facebook.com/PersonaDesign/

YouTube: https://www.youtube.com/channel/UCJXieVMLQ_WibgD3ocqoetg

  continue reading

97 episodes

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