Why Branded Content Fails

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By Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio streamed directly from their servers.

Branded content or content marketing is everywhere on the web. In a follow-up to Tara's Why Branded Content Doesn't Work video Tara and Carlos talk about what causes branded content and/or content marketing to fail, what brands and creators need to think about that will help their build a valuable audience.

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19 episodes available. A new episode about every 21 days averaging 42 mins duration .