Battling SIDS with Socks: Owlet Care CMO Kady Srinivasan


Manage episode 251244822 series 2457275
By Adam Conner. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

On today's episode, I'm joined by Kady Srinivasan, the Chief Marketing Officer of Owlet Care, for a conversation about how the infant consumer tech brand is using its product for good -- and capturing amazing stories along the way.

Today, you'll learn:

  • Kady's journey to Owlet Care; what Owlet brings to market
  • What Kady values and finds important when it comes to advancing Owlet's position in infant infrastructure
  • How Owlet hears countless stories of mothers and fathers whose childrens' lives were saved through its products, including how the brand dives into those stories on a secondary basis
  • The newest ways to interact with Owlet
  • Advice on how to build an authentic brand, regardless of what makes a great leader

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Music: "Streetview" by Jahzzar is licensed under a Attribution-ShareAlike License (CC BY-SA 4.0)

73 episodes