Chris & Ryan :: A Teleportation of Disruption, Prediction, and Attribution


Manage episode 210855069 series 2093416
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In this episode Chris & Ryan are back for their monthly installment of opinions and analysis of key conversations we’ve been having here on AutoConverse recently.

This includes our recent discussion ON AIR with Cliff Banks from where we talked about the “era of uncertainty for the auto industry,” specifically about what classifies as disruption.

We also pick apart recent conversations around Automotive Marketing Attribution, mostly around the new metric being introduced by Experian to help dealers better identify and track in-market shoppers, called HVUs which stands for High Value Users.

92 episodes available. A new episode about every 4 days averaging 34 mins duration .