12.07: Why top customer experience needs tough fraud protection


Manage episode 231914626 series 1352968
By Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio streamed directly from their servers.
The flipside of superior customer experience is a strong fraud program, even if it's not the sexiest thing for banks to promote. Still, you can't have the former without the latter, and getting the balance just right challenges even the most innovative financial institutions. Debbie Peace, co-founder and CEO of ACH Alert, gets to the heart of how the two forces work in tandem and win customer loyalty.

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