‘This is the great unknown’: Cannabis-brewed beer prepares to enter the new Canadian market

16:34
 
Share
 

Manage episode 234153790 series 1598992
By Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio streamed directly from their servers.
The world’s first beer brewed from cannabis will be ready when Canada legalizes cannabis beverages later this year. But preparing for a new product for a new market is no small challenge: “You’re setting sail in a ship that is totally not built yet, you don’t know where you’re going, and you don’t know what the conditions are,” says Province Brands.

156 episodes available. A new episode about every 41 days averaging 6 mins duration .