431: How to Make Trade-offs in Your Life (Before Others Do it For You) with Greg McKeown


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Your agent is calling you to show you houses, your boss is emailing you about some work to do, your partner wants to grab dinner, and you want to take a nap. How do you prioritize things in your life when everything seems so important? The key is essentialism.

Joining the podcast today is Greg McKeown, Author of Essentialism: The Disciplined Pursuit of Less. Greg relates to the struggle of many entrepreneurs and investors: too many options, not enough time. Instead of telling you to wake up at 5 AM, take a cold shower and work until 10PM, he presents a far more effective (and simple) approach.

What Greg suggests: pick the things you care most about, do them, and don’t worry about the rest. But how do you pick when everything seems essential?

The answer: almost everything else besides your core cares/needs aren’t essential. If you begin to treat the non-essential as essential, you stretch yourself too thin, not allowing you the time to accomplish what truly is...essential.

In the modern age, many of us feel like we don’t have time to accomplish everything we want. When we get laser-focused and put the principles of essentialism in our daily lives, we can accomplish more than ever.

In This Episode We Cover:

  • What is essentialism?
  • How to designate the non-essential from the essential tasks
  • Why having too many good options puts us in a dangerous position
  • How to find out which tasks deserve delegation or deletion
  • Developing the courage to say “no”
  • Finding an accountability partner so you’re locked in for success
  • Why Brandon wants to spend less time on Tiktok
  • And So Much More!

Links from the Show

Click here to check the full show notes: https://www.biggerpockets.com/show431

841 episodes