Biznik Live: Interview with "Smart Networking" author Liz Lynch

Biznik Live

Liz Lynch's Biznik Profile Liz Lynch is author of Smart Networking: Attract a Following In Person and Online (McGraw-Hill, 2009) and a sought-after speaker who brings a practical and insightful perspective to networking that has connected with a global audience. Her printed and audio products have sold on six continents, she’s been invited to speak at conferences and organizations around the world, and her writings have been translated into multiple languages. Liz is also founder of the Center for Networking Excellence, a company that develops products, programs and seminars to help entrepreneurs and professionals get clients, build their businesses, and accelerate their careers through networking. Her bottom-line approach grew from her experience in corporate America working at some of the top firms in their industries—Goldman Sachs, Disney, Booz Allen & Hamilton, and Time Warner—to hone her strategic, analytical and financial expertise. Liz holds an engineering degree from the University of California, Berkeley and an MBA from Stanford University. About SMART NETWORKING Smart Networking is a fresh spin on building relationships from a top networking strategist. The book is a must-have for anyone who networks -- consultants, salespeople, and entrepreneurs. This ready-to-use guide from networking expert Liz Lynch is packed with need-to-know tricks of the trade to get results 24/7. Step by step, she shows how to integrate face-to-face techniques with a strong online presence and low cost marketing tools such as blogs, ezines, and social media to make networking easier, automatic, and global. Liz Lynch is author of 102 Secrets to Smarter Networking and founder of the Center for Networking Excellence. This association develops products, programs, and seminars that help entrepreneurs and professionals