Block Podcast Episode 6 - Social media in the construction industry, what you could, and should, be doing


Manage episode 157169075 series 1212660
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These Episodes were recorded on the 27th February - here are the participants:
Evelyn Laurie, Principal, Red Marketing
Gill Joy, Director, Intend Development
John Stobbs, Director of Operations, Sap Service UK

Also on the podcast we have Kenneth Martin, Managing Director, Block Architects and Gordon White, Managing Director, fatBuzz Ltd

This is an interesting discussion about how the construction industry is adopting social media and, what they could be doing to improve their marketing and existing services with the adoption of Web 2.0 technology; here are some of the key topics:
Is the construction industry using social media effectively?
Creating content internally vs using an agency
Twitter as a powerful search tool
Twitter for building awareness and finding collaborators
Augmented reality - is it a viable alternative to model making?
3D printers vs Fly-though video
QR Codes - some innovative uses within the construction industry
Episode 6 concludes with a brief discussion about the new Permitted Development rules and whether they are a good thing for the industry.

This episode has lots of useful information and examples of how social media and Web 2.0 technology can be used in a number of ways within the construction industry - a worth while listen.

11 episodes available. A new episode about every 74 days .