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#100: Storytelling for Marketing - Megan Kuethen
Manage episode 213967974 series 2409346
Is your marketing voice truly telling a story to your audience?
In episode 100 of the Bokeh Podcast, photographer and storytelling Megan Kuethen shares how she took her background in storytelling and created a unique brand position in her market. Listen as she shares two big ideas to telling your story!
The Bokeh podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Megan’s Aha Moment: You have to treat yourself like a business if you want your clients to treat you like a business.
Megan’s Brand Postion: The Storyteller
The Gear Bag: Nikon D750 with 50 mm f1.4
Photographers Mentioned in the Episode:
Two Storytelling Principles:
1. Stories are personal, so it only works when it is authentic.
2. Start now, because you already have a story that your audience is waiting to hear.
Links
Instagram: @megankuethen // @megankuethenphoto
Facebook: Megan Kuethen
Brand Positioning - the place that a brand occupies in the mind of the customer and how it is distinguished from products from competitors.
Jab Jab Jab, Right Hook - Gary Vaynerchuk
See acast.com/privacy for privacy and opt-out information.
649 episodes
Manage episode 213967974 series 2409346
Is your marketing voice truly telling a story to your audience?
In episode 100 of the Bokeh Podcast, photographer and storytelling Megan Kuethen shares how she took her background in storytelling and created a unique brand position in her market. Listen as she shares two big ideas to telling your story!
The Bokeh podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Megan’s Aha Moment: You have to treat yourself like a business if you want your clients to treat you like a business.
Megan’s Brand Postion: The Storyteller
The Gear Bag: Nikon D750 with 50 mm f1.4
Photographers Mentioned in the Episode:
Two Storytelling Principles:
1. Stories are personal, so it only works when it is authentic.
2. Start now, because you already have a story that your audience is waiting to hear.
Links
Instagram: @megankuethen // @megankuethenphoto
Facebook: Megan Kuethen
Brand Positioning - the place that a brand occupies in the mind of the customer and how it is distinguished from products from competitors.
Jab Jab Jab, Right Hook - Gary Vaynerchuk
See acast.com/privacy for privacy and opt-out information.
649 episodes
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