Product Brain vs Marketing Brain


Manage episode 245348194 series 21855
By Brian Casel, Jordan Gal and Bootstrapped Web. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Brian and (a sick) Jordan are back talking about upcoming Halloween festivities, what they missed out on by missing MicroConf (in Croatia), their thoughts on SEO, product vs. marketing, new podcasting ideas, and the new ProcessKit website.

Here are today’s conversation points:

  • MicroConf in Croatia
  • The importance of SEO
  • Brian’s marketing push and Launch Workshop (on November 5th)
  • Focus on product or marketing?
  • Producing videos for landing pages and onboarding
  • The proliferation of bootstrap community podcasts
  • Jordan’s idea of an audio version of Twitter
  • “Choosy little b*stards”
  • The new ProcessKit website
  • Brian’s goals for the next few months
  • Template marketing

Resources Mentioned:


New ProcessKit website

Brian’s Launch Workshop

Build Your SaaS Podcast

Kalen Jordan’s Podcast, Kalencast


As always, thanks for tuning in. Head here to leave a review on iTunes.

197 episodes