BNR 196: How to think like a journalist when planning content


Manage episode 208303027 series 1518173
By Dan Hatch, Hosted by James Lush, Nic Hayes, and Sarah Mitchell. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Brand Newsroom producer Dan Hatch joins James and Sarah to talk about a blog post he wrote called “how to think like a journalist when planning content”.

It’s a post that seems to have really struck a cord with people in the marketing space – whether they have a journalism background or not.

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Brand Newsroom is a marketing podcast for anyone who has a say in how companies are communicating — covering marketing, content marketing, public relations, media, branding and advertising.

238 episodes