BNR 201: Do we still trust social media?

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By Dan Hatch, Hosted by James Lush, Nic Hayes, and Sarah Mitchell. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Only 41 per cent of us say we trust social media.

That’s according to Edelman’s Trust Barometer for Social Media, which was released recently.

That could have a huge affect on the way brands use the platforms.

On My Desk

Brand Newsroom is a marketing podcast for anyone who has a say in how companies are communicating — covering marketing, content marketing, public relations, media, branding and advertising. Show notes at www.brandnewsroom.net

238 episodes