It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
46: Makin' Whoopee Cushion
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April Fools' pranks come and go, but one joke item that’s stood the test of time is the whoopee cushion. Today, we trace its history from ancient Rome to now. Where did it come from? Why is it funny? Will it stay popular? And if everyone knows its name, why does no one company get the credit for it?
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