0213 [BUSINESS] "So, what do you do?"

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By April Seifert. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

Imagine you're at a networking event, dinner, or cocktail party. You find yourself striking up a conversation with someone you've never met, and they inevitably ask you THE question: "So, what do you do?"

If you're anything like me, that innocent question became a loaded one when I became an entrepreneur. I fumbled through it, weakly answering in a way that probably told the person on the receiving end exactly NOTHING about what I actually did for a living. And, I found myself confused as to why I had such a hard time with that question.

As it turns out, I have come to realize that there are 3 reasons why that question is hard for entrepreneurs, particularly new entrepreneurs. And none of those reasons is a surface level reason.

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