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JCDecaux's Martin Sabbagh on the advertising landscape

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Manage episode 184853247 series 1527550
Content provided by The National. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The National or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Episode 30: Host Mustafa Alrawi speaks to Martin Sabbagh, the Middle East chief executive of JCDecaux, the global outdoor advertising group. Mr Sabbagh offers some fascinating insights into the current trends impacting his industry, which is often a bellwether for the wider economy. It is also a time of technological disruption which has resulted in fresh challenges and opportunities for JCDecaux.

  continue reading

359 episodes

Artwork
iconShare
 
Manage episode 184853247 series 1527550
Content provided by The National. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The National or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Episode 30: Host Mustafa Alrawi speaks to Martin Sabbagh, the Middle East chief executive of JCDecaux, the global outdoor advertising group. Mr Sabbagh offers some fascinating insights into the current trends impacting his industry, which is often a bellwether for the wider economy. It is also a time of technological disruption which has resulted in fresh challenges and opportunities for JCDecaux.

  continue reading

359 episodes

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