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Content provided by Park Howell and Brand Story Strategist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Park Howell and Brand Story Strategist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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#298: How to Scale Your Brand Storytelling for Reach and Impact
Manage episode 287367554 series 2391242
Content provided by Park Howell and Brand Story Strategist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Park Howell and Brand Story Strategist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Jaci & Michael Russo, founders of brandRUSSO, a strategic branding agency in Lafayette, Louisiana, and authors of the new book He Said, She Said: Branding, explore the four elements of strategic brand storytelling: Focus, Promise, Connection and Harmony.
Explore Park's free and premium story building tools including his new book, Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand: http://bit.ly/StorytellingTools
Like what you hear? Park offers online or in-person workshops, consulting and keynotes. Visit businessofstory.com to get in touch.
462 episodes
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Manage episode 287367554 series 2391242
Content provided by Park Howell and Brand Story Strategist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Park Howell and Brand Story Strategist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Jaci & Michael Russo, founders of brandRUSSO, a strategic branding agency in Lafayette, Louisiana, and authors of the new book He Said, She Said: Branding, explore the four elements of strategic brand storytelling: Focus, Promise, Connection and Harmony.
Explore Park's free and premium story building tools including his new book, Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand: http://bit.ly/StorytellingTools
Like what you hear? Park offers online or in-person workshops, consulting and keynotes. Visit businessofstory.com to get in touch.
462 episodes
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Similar to Business of Story
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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continue reading
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