Manage episode 223640733 series 1419070
One of the top complaints I hear from business owners is "I just can't find good help."
What this really is, is just an excuse to not step out of their comfort zone.
They want to grow but they rather make an excuse because of their fear of the unknown.
Yet, they never really spend time on recruiting anyway.
In reality, recruiting should be treated like marketing...we need to proactively attract people to do business with us.
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