265: How to Leverage Your #1 Advantage as a Small Business Owner - What's Working Wednesday


Manage episode 227683391 series 1419070
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Nobody likes change...the human brain is wired to be afraid of change.

Our brain's #1 goal is to keep us alive...and we're still here so why change?

The uncertainty keeps us doing the same thing.

But as a small business owner, our #1 advantage over the big guys is speed to change.

The key is to have empathy and explain the WHY when making changes.

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