De-Google-ing your website analytics (Changelog Interviews #396)

Changelog Master Feed

Plausible creators Uku Täht and Marko Saric join the show to talk about their open source, privacy-friendly alternative to Google Analytics. We talk through the backstory of the project, why it’s open source, the details behind a few viral blog posts Marko shared to bring in a ton of new interest to the project, why privacy matters in web analytics, how they prioritize building new features, the technical details behind their no cookie light-weight JavaScript approach, and their thoughts on a server-side option.

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Featuring:

• Marko Saric – Twitter, Website
• Uku Täht – Twitter, GitHub
• Adam Stacoviak – Mastodon, Twitter, GitHub, LinkedIn, Website
• Jerod Santo – Mastodon, Twitter, GitHub, LinkedIn

Show Notes:

• Plausible - a lightweight, open source, privacy-friendly alternative to Google Analytics
• Why you should stop using Google Analytics on your website
• How one blog post changed the traction for my startup
• Will removing Google Analytics from a site hurt search engine rankings?
• Blogging statistics and trends you should know in 2020
• How to de-Google-ify your site to make it faster and visitor friendly

Something missing or broken? PRs welcome!