Do you have adblocking problems? Here is how a Swiss publisher deals with it


Manage episode 198577346 series 2072872
By Dávid Tvrdoň & Marc Biskup, Dávid Tvrdoň, and Marc Biskup. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
Our next guest is not a journalist, though he works for a publisher in Switzerland. Javier Vázquez Rodríguez a product manager for AZ Medien and he talked to us about adblocking. Since last year he and his team have been running different adblocking tests to figure out how users react to requests to turn off adblockers. He talks to us about these experiments, the outcomes and takeaways and we have a great discussion about the role of online ads. Follow Javier on LinkedIn:

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