The Hard ROI of Customer Experience

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5+ y ago 50:23

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Customer Experience (CX) is key to an organization’s success. It is all the rave today and organizations are reporting that they are heavily focusing on and investing in it. How are the results? Are these investments paying off in form of hard ROI or offering feel good soft ROI? Does CX have the potential to be a profit center?

Guest 1: Steve Zoltick, CIO, Hasbro

Guest Bio: https://www.ciotalknetwork.com/contributor/steve-zoltick/

Guest 2: Sherif Mityas, Chief Experience Officer, TGI FRIDAYS

Guest Bio: https://www.ciotalknetwork.com/contributor/sherif-mityass/

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