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18: Leela Srinivasan of SurveyMonkey: The Real Value of Data, the Power of Personas and the Brand’s Path to the Enterprise

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Manage episode 230692878 series 2373560
Content provided by ON24. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by ON24 or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

SurveyMonkey is on a mission to help its customers understand their customers. But how does the celebrated survey service understand its customers? This week, Joe Hyland, CMO of ON24, sits down with Leela Srinivasan to discuss marketing, data and getting to know your customer.

It's another edition of CMO Confessions. Let’s chat.

Twitter: @leelasrin

LinkedIn: Leela Srinivasan

Follow ON24 on Twitter: @ON24

Learn more about ON24: https://www.on24.com

  continue reading

43 episodes

Artwork
iconShare
 

Archived series ("Inactive feed" status)

When? This feed was archived on August 31, 2022 19:32 (1+ y ago). Last successful fetch was on July 27, 2022 17:09 (1+ y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 230692878 series 2373560
Content provided by ON24. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by ON24 or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

SurveyMonkey is on a mission to help its customers understand their customers. But how does the celebrated survey service understand its customers? This week, Joe Hyland, CMO of ON24, sits down with Leela Srinivasan to discuss marketing, data and getting to know your customer.

It's another edition of CMO Confessions. Let’s chat.

Twitter: @leelasrin

LinkedIn: Leela Srinivasan

Follow ON24 on Twitter: @ON24

Learn more about ON24: https://www.on24.com

  continue reading

43 episodes

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