Ep 59: The Ideal Client Avatar is Dead- The Myths and Misconceptions

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By Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio streamed directly from their servers.

Contrary to popular opinion, the ideal client avatar is dead. In this short episode, I bust through some myths and misconceptions about this and how you can target your customers in a more effective way using a fresh perspective.

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