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The Value of Having a Content Strategy
Manage episode 153675577 series 1097791
Content provided by Robert Cristobal. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Robert Cristobal or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
WHAT IS THE REAL VALUE OF HAVING A CONTENT STRATEGY? The current landscape of digital marketing and selling is that it is loud and huge, and everyone wants to be heard. In this short podcast, I gave insight into how advertising works but it's not enough, and if you are aiming for a particular goal, then you should go beyond advertising. Learn why selling has to be on the last part of your strategy and why your customer should be at the center of all your marketing efforts. Subscribe to our blog for more insights on content-centric approach. www.framethreesixteen.com
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Manage episode 153675577 series 1097791
Content provided by Robert Cristobal. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Robert Cristobal or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
WHAT IS THE REAL VALUE OF HAVING A CONTENT STRATEGY? The current landscape of digital marketing and selling is that it is loud and huge, and everyone wants to be heard. In this short podcast, I gave insight into how advertising works but it's not enough, and if you are aiming for a particular goal, then you should go beyond advertising. Learn why selling has to be on the last part of your strategy and why your customer should be at the center of all your marketing efforts. Subscribe to our blog for more insights on content-centric approach. www.framethreesixteen.com
…
continue reading
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Similar to Content First
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
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…
continue reading
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…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Marketing Smarts is a weekly podcast featuring in-depth interviews with smart marketers from all walks of life. Hosted by MarketingProfs, this 30-minute, weekly podcast will deliver actionable insights and real advice to help you market smarter.
…
continue reading
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…
continue reading
Welcome to an exciting new season of the podcast Your Career: Choice or Chance? - as we dive into the ever-evolving world of GenAI in the Workplace and explore the latest trends, experiences, and career journeys shaping the future of work as AI is increasingly ingrained in it. Each episode provides fresh insights, addressing the transformative influence of GenAI in shaping the workforce of tomorrow, making it a must-listen for anyone interested in staying ahead in the ever-evolving world of ...
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
…
continue reading
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