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1.82 Million YouTube Subscribers for a DTC Beard Products Company?! | Eric Bandholz, CEO of Beardbrand

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Manage episode 317955134 series 2147174
Content provided by Ryan Helms. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ryan Helms or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

🤖Automatically create podcast show notes: https://www.melville.app

✅ We create Content Funnels™ that drives revenue: https://bit.ly/contentfunnels

Have you ever looked in the mirror and wanted to improve the person looking back?

May sound a little deep for the Content Funnels podcast, I know...

But that’s exactly how Eric Bandholz of Beardbrand grew their YouTube channel to 1.82 million subscribers!

By consistently putting out super-high-quality content and collaborating with influencers, they’ve been able to massively increase their growth over the last 10 years.

Today he’s gonna talk us through the importance of content marketing, why paid advertisements are still a goldmine, and why you gotta forget about being perfect on your first try!

Make sure to check it out!

Key Takeaways:

  • Intro (00:00)
  • Where it all started with content marketing (00:47)
  • How to tackle YouTube with a small team (02:03)
  • How to pitch collaborators (04:13)
  • Measuring ROI on influencer ad spend (05:57)
  • How Beardbrand struck gold (08:03)
  • Advice for content marketers (09:07)

🤖 Automatically create show notes: https://www.melville.app

🎁 My Equipment: https://bit.ly/my-equipment

🎤 We create Content Funnels™: https://bit.ly/contentfunnels

🦸‍♂️ Join the Podcast Rocket community: https://bit.ly/podcast-community

Connect with me:⁣

👉 LinkedIn: http://bit.ly/ryan_linkedin

👉 Instagram: https://bit.ly/helms-IG

  continue reading

222 episodes

Artwork
iconShare
 
Manage episode 317955134 series 2147174
Content provided by Ryan Helms. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ryan Helms or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

🤖Automatically create podcast show notes: https://www.melville.app

✅ We create Content Funnels™ that drives revenue: https://bit.ly/contentfunnels

Have you ever looked in the mirror and wanted to improve the person looking back?

May sound a little deep for the Content Funnels podcast, I know...

But that’s exactly how Eric Bandholz of Beardbrand grew their YouTube channel to 1.82 million subscribers!

By consistently putting out super-high-quality content and collaborating with influencers, they’ve been able to massively increase their growth over the last 10 years.

Today he’s gonna talk us through the importance of content marketing, why paid advertisements are still a goldmine, and why you gotta forget about being perfect on your first try!

Make sure to check it out!

Key Takeaways:

  • Intro (00:00)
  • Where it all started with content marketing (00:47)
  • How to tackle YouTube with a small team (02:03)
  • How to pitch collaborators (04:13)
  • Measuring ROI on influencer ad spend (05:57)
  • How Beardbrand struck gold (08:03)
  • Advice for content marketers (09:07)

🤖 Automatically create show notes: https://www.melville.app

🎁 My Equipment: https://bit.ly/my-equipment

🎤 We create Content Funnels™: https://bit.ly/contentfunnels

🦸‍♂️ Join the Podcast Rocket community: https://bit.ly/podcast-community

Connect with me:⁣

👉 LinkedIn: http://bit.ly/ryan_linkedin

👉 Instagram: https://bit.ly/helms-IG

  continue reading

222 episodes

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