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Episode 27: How Marketing and Sales Should Communicate with Prospects, Clients, and Partners

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Manage episode 219322085 series 2437762
Content provided by Sean Sullivan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sean Sullivan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, Sean sits down with Brett McGrath, VP for Go to Market at RICS Software. They dive into how marketing and sales should communicate. Brett explains the hurdles between marketing and sales. In the end, he mentions it comes down to what the customer resonates with... the right messaging. They go onto to talk about using the consistent messaging to partners and trade shows.

More About Brett. https://www.linkedin.com/in/brett-mcgrath-54bb2914/

  continue reading

149 episodes

Artwork
iconShare
 
Manage episode 219322085 series 2437762
Content provided by Sean Sullivan. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sean Sullivan or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, Sean sits down with Brett McGrath, VP for Go to Market at RICS Software. They dive into how marketing and sales should communicate. Brett explains the hurdles between marketing and sales. In the end, he mentions it comes down to what the customer resonates with... the right messaging. They go onto to talk about using the consistent messaging to partners and trade shows.

More About Brett. https://www.linkedin.com/in/brett-mcgrath-54bb2914/

  continue reading

149 episodes

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