129: On Becoming a Good Storyteller, Jen Allen, Challenger

Conversations with Women in Sales

Jen and I talked about a lot of different things but what grabbed me was her speaking about how becoming a podcast host helped her be better at storytelling. Storytelling is such an important skill within professional selling that I wanted to highlight that - we talk about a leader who made a big impression on Jen and our first sales experiences. Who you work for early on in your career matters - which is why we need female voices to help encourage women up and coming in sales today. Jen says, "There is a much wider network than within your company" Jen and I both encourage women to build their brand on LinkedIn. Build YOUR brand - not your company's brand. We can build trust at scale. It is important. Check out Jen's podcast as well.