Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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Ep - 117 - The Sales Funnel - Interview w/ Kegtag.com & Independent Brewing Co.
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Manage episode 159646096 series 1074563
Content provided by Craft Beer Marketing Inst. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Craft Beer Marketing Inst or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Show Notes: http://goo.gl/qOnCRs In this episode we discuss the sales funnel and what it means for your brewery. Then we have a great interview with Ben Woodworth of Kegtag.com (http://www.kegtag.com) and Phil Rhudy of Independent Brewing (https://www.independentbrew.com). We talk to them about the relationship between vendors and brewers. They have some great tips on how vendors can form great relationships with the brewers as well as how to manage all of the external vendors breweries use. CBMI is a product of Black Label (http://www.blacklabelagency.com). Black Label is a digital consultancy focusing on creating strategies for small business to help them grow online.
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2 episodes
MP3•Episode home
Manage episode 159646096 series 1074563
Content provided by Craft Beer Marketing Inst. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Craft Beer Marketing Inst or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Show Notes: http://goo.gl/qOnCRs In this episode we discuss the sales funnel and what it means for your brewery. Then we have a great interview with Ben Woodworth of Kegtag.com (http://www.kegtag.com) and Phil Rhudy of Independent Brewing (https://www.independentbrew.com). We talk to them about the relationship between vendors and brewers. They have some great tips on how vendors can form great relationships with the brewers as well as how to manage all of the external vendors breweries use. CBMI is a product of Black Label (http://www.blacklabelagency.com). Black Label is a digital consultancy focusing on creating strategies for small business to help them grow online.
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