Creative Lives: Ayo Fagbemi, planner at Wieden + Kennedy

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On the podcast this week, we meet Wieden+Kennedy planner and strategist, Ayo Fagbemi. Graduating with a BA in politics and international relations, Ayo found his way to advertising after being handpicked to join W+K’s creative incubator program, The Kennedy’s last year. Spending four months learning the ropes, he was later offered an internship and hired as a full-time creative strategist earlier this year. He talks about pushing brands to create positive change, how his interest in politics influences his approach to work; and why it can be beneficial to replenish commercial work with passion projects. ... This episode of Creative Lives was brought to you by Lecture in Progress. It was presented by Marianne Hanoun and the editor was Ivor Manly. Lecture in Progress is made possible with the support of a number of brand partners – they include ustwo, Google, Sky Creative Agency, G.F Smith and The Paul Smith Foundation.

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