Creative Lives: Emma Hopkins, creative lead at Spotify


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As the creative lead at Spotify UK, Emma's work currently focusses on the interplay between audio and visual elements. Looking back on her previous roles, she describes her CV as particularly “millennial” – referring to her job at Twitter, where she worked as “emoji specialist” – creating custom emojis for trending hashtags. Emma fills us in on the work culture at Spotify, and some of the creative challenges she's faced in her career so far. ... This episode of Creative Lives was brought to you by Lecture in Progress. It was presented by Marianne Hanoun and the guest was Emma Hopkins, interviewed by Indi Davies. The editor was Ivor Manly. Lecture in Progress is made possible with the support of a number of brand partners – they include G . F Smith, Google, Sky Creative Agency, Hoefler and Co., Colophon Foundry and The Paul Smith Foundation.

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