Episode 65: Organizing Your Inspiration, Branding Your Creative Business, and Working with Brands with Alexis Middleton from Persia Lou
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Alexis Middleton is the crochet designer and craft blogger behind Persia Lou. I had the chance to meet her in person at the 2016 Snap! conference and we later scheduled a Skype interview to talk about the panel workshop, Generate and Pitch Ideas Like a Boss.
About Alexis Middleton
Alexis is a work-at-home mother of three and a lifelong crafter. She learned to crochet from her great grandmother as a child but put down the hook until a few years ago. She started her blog, Persia Lou, as a place to share her crochet projects and it has since expanded to include other crafts and home decor projects, too.
About the interview
In this episode, I talk to Alexis about her panel workshop at Snap!, Generate and Pitch Ideas Like a Boss. (Her co-presenters were Colleen from Lemon Thistle and Sarah from Confetti Sunshine.) Alexis also answers listener questions from Angela at Little Monkeys Designs and Carmen from A Simple Homestead.
Some of the topics we discussed included:
- Ways to organize your inspiration,
- Whether you should consider working for free or for product,
- How to ask brands to get paid,
- Creating a cohesive visual brand across your website, Instagram, and other social networks,
- Staying focused on your business goals, and
- Taking time off to refresh creatively.
Listen to the podcast for more from Alexis about growing your blog and creative business.
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