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E-commerce, digital marketing and CRM with Therese Reuterswärd
Manage episode 155052328 series 1144292
Episode 38 where Markus Erlandsson talks to Therese Reuterswärd from Nespresso about e-commerce, digital marketing and how that relates to CRM. How to get started and whats important, Therese gets it all explained here.
Links:
Forrester Research – Full length reports on omnichannel, retail and customer experience (charges per download)
Econsultancy – a wide range of research, data, analysis, training, consulting, events and online resources.
Articles written by Therese for Internetworld (Swedish)
Therese’s blog (Swedish)
CRM UG, and their first congress in Europe
The post E-commerce, digital marketing and CRM with Therese Reuterswärd first appeared on CRM Rocks.138 episodes
Manage episode 155052328 series 1144292
Episode 38 where Markus Erlandsson talks to Therese Reuterswärd from Nespresso about e-commerce, digital marketing and how that relates to CRM. How to get started and whats important, Therese gets it all explained here.
Links:
Forrester Research – Full length reports on omnichannel, retail and customer experience (charges per download)
Econsultancy – a wide range of research, data, analysis, training, consulting, events and online resources.
Articles written by Therese for Internetworld (Swedish)
Therese’s blog (Swedish)
CRM UG, and their first congress in Europe
The post E-commerce, digital marketing and CRM with Therese Reuterswärd first appeared on CRM Rocks.138 episodes
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