The World's Worst Call To Action - Ep #60


Manage episode 220644630 series 2440154
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However, a lot of websites I come across, don't publish an email signup for on their home page. Even if they do, it's probably buried somewhere towards the bottom of their page. And the form is probably just two simple form fields, one for the first name and one for the email.

And the headline usually says something super dull and boring, like "Sign up for our newsletter".

That has GOT to be the world's worst call to action: Sign up for my newsletter. Nothing there that says what your newsletter is about, what's in it for me, why should I sign up, what are the benefits, and so on.

To check out all of the tools, software and apps I use to run my entire online business, go to where I've listed every thing I use and recommend.

And to listen to older episodes of this show, visit

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