Barry Jennings – The Evolution of Market Research at Microsoft | Ep. 038

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Barry Jennings The Evolution of Market Research at Microsoft | Ep. 038

Barry Jennings handles the central market research team at Microsoft. On today’s episode, he speaks with Sima Vasa about how research is involved in and has evolved at his workplace. “Realistically, the job of delivering impactful insights, that part doesn’t change. But we have significant challenges, like the speed of business… data proliferation.” – Barry […]

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