142  |  Data Is Personal with Evan Peck

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We have Evan Peck on the show to talk about the research he and his students recently published on “Data Is Personal”. The study consists of 42 interviews made in rural Pennsylvania to see how people from different educational backgrounds ranked a set of various data visualizations.

The study raises a lot of questions about how people perceive data visualization, our assumptions about who our readers are and how they use our work. Among many findings a recurring patters is that people read visualizations looking for something they can personally relate to.

With Evan we talk about how the project started, on what are the main findings, and what are the implications for data visualization design.

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1. Our podcast is listener-supported, please consider making a contribution (00:01:03)

2. Our guest today: Evan Peck from Bucknell University, Pennsylvania (00:01:30)

3. "Data is Personal": Evan's recent study on how people perceive data viz (00:03:58)

5. What were your major findings? (00:11:52)

6. Overview vs. details: People are searching for a personal connection (00:13:06)

7. Which role does design play? (00:27:57)

8. Where do we exclude people when we design visualizations? (00:32:44)

9. What is to be learned for data viz practitioners? (00:37:19)

10. Get in touch with us and support us on Patreon > (00:40:47)

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