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Mariela Katić-Kuredža - Digital Account Manager - Paid Social Expert

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Manage episode 348780845 series 3319139
Content provided by Tom Gibbons. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom Gibbons or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This episode features the brilliant Mariela Katić-Kuredža. Mariela is a Digital Account Manager at Irish integrated marketing communications agency Hopkins Communications. Mariela talks about her career in the travel industry and moving into multiple different industries at Hopkins. She talks about TikTok advertising its strengths and limitations then compares the platform with Meta campaign studio (Facebook/Instagram). Mariela highlights Capcut video editor for some of their content on these platforms. Mariela runs through her process and how everything starts with the website. She also discusses her upskilling in Udemy and how a new web development course she is doing will help her with basic site tracking and understanding web demands a bit more. This a great episode in understanding paid to advertise and how to improve your website conversion rate.

  continue reading

174 episodes

Artwork
iconShare
 
Manage episode 348780845 series 3319139
Content provided by Tom Gibbons. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom Gibbons or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This episode features the brilliant Mariela Katić-Kuredža. Mariela is a Digital Account Manager at Irish integrated marketing communications agency Hopkins Communications. Mariela talks about her career in the travel industry and moving into multiple different industries at Hopkins. She talks about TikTok advertising its strengths and limitations then compares the platform with Meta campaign studio (Facebook/Instagram). Mariela highlights Capcut video editor for some of their content on these platforms. Mariela runs through her process and how everything starts with the website. She also discusses her upskilling in Udemy and how a new web development course she is doing will help her with basic site tracking and understanding web demands a bit more. This a great episode in understanding paid to advertise and how to improve your website conversion rate.

  continue reading

174 episodes

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