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Disruption Now Episode 164: Scaling Black Media Ownership
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Group Black is dramatically transforming the face of media ownership and investment. Kerel Cooper is President of Advertising at Group Black, where he leads Group Black's revenue operations, revenue strategy and planning, and insights teams.
What You Will Learn
Why Black Creators are underpaid for the value they bring
Why equitable distribution of Advertising Dollars matters
How to Thrive as a Black Corporate Leader
ABOUT Kerel Cooper
Kerel Cooper is President of Advertising at Group Black, where he leads Group Black's revenue operations, revenue strategy and planning, and insights teams. He works closely with the executive team to deliver seamless client and customer experiences. Cooper is an award-winning executive with over 20 years of digital media experience building Advertising Operations, Account Management, and Marketing teams. Before joining Group Black, Cooper was the Chief Marketing Officer at LiveIntent, where he led teams that managed campaigns for key publishers and advertisers. He is the co-founder and co-host of the Minority Report Podcast, highlighting people of color, women & and LGBTQ+ leaders within business, media, and technology. He has been widely recognized for his leadership and innovation. Kerel was included in Crain's New York Business Notable Black Leaders and Executives 2021 list. He received the 2021 AdWeek Readers’ Choice Best of Tech Diversity Advocate of the Year award, the 2021 Diversity Advocate of the Year by Campaign Tech Awards, and the 2021 Award of Excellence by the Academy of Interactive & Visual Arts.
171 episodes
Fetch error
Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on July 26, 2024 22:06 ()
What now? This series will be checked again in the next hour. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 386791160 series 3123441
Group Black is dramatically transforming the face of media ownership and investment. Kerel Cooper is President of Advertising at Group Black, where he leads Group Black's revenue operations, revenue strategy and planning, and insights teams.
What You Will Learn
Why Black Creators are underpaid for the value they bring
Why equitable distribution of Advertising Dollars matters
How to Thrive as a Black Corporate Leader
ABOUT Kerel Cooper
Kerel Cooper is President of Advertising at Group Black, where he leads Group Black's revenue operations, revenue strategy and planning, and insights teams. He works closely with the executive team to deliver seamless client and customer experiences. Cooper is an award-winning executive with over 20 years of digital media experience building Advertising Operations, Account Management, and Marketing teams. Before joining Group Black, Cooper was the Chief Marketing Officer at LiveIntent, where he led teams that managed campaigns for key publishers and advertisers. He is the co-founder and co-host of the Minority Report Podcast, highlighting people of color, women & and LGBTQ+ leaders within business, media, and technology. He has been widely recognized for his leadership and innovation. Kerel was included in Crain's New York Business Notable Black Leaders and Executives 2021 list. He received the 2021 AdWeek Readers’ Choice Best of Tech Diversity Advocate of the Year award, the 2021 Diversity Advocate of the Year by Campaign Tech Awards, and the 2021 Award of Excellence by the Academy of Interactive & Visual Arts.
171 episodes
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